Senior PR & Travel Media Relations Lead — Remote

The Shipyard; Columbia (SC); Remote; USD 70,000 - 85,000; Full time

Benefits offered by this job

Open PTO

Remote work

Holidays

Insurance

401k

Parental leave

Referral bonus

Snacks

Job summary

The Shipyard, a leading marketing and communications agency, seeks a Senior Account Executive with 5–7 years of travel-press experience for a fully remote role based in South Carolina.

You'll support national and international accounts, drive proactive media relations, plan media tours, write client materials, and cultivate journalist and influencer relationships. The position offers open PTO, flexible hours, and full benefits.

Qualifications

• 5 to 7 years of communications experience in the travel industry; agency experience preferred.
• Established national travel and lifestyle media relationships; able to develop new relationships using traditional and digital tools.
• Excellent interpersonal and communication skills.
• Proficient in AP Style.
• Experience coordinating media familiarization tours and/or desk side tours.
• Strong writing skills with attention to detail.
• Experience integrating social media into public relations programs.
• Proficiency using Cision, Muck Rack, news wires, MS applications.
• Willingness to travel and possess a valid passport.

Responsibilities

• Supports daily activities for designated national and international accounts as part of a multi-person account team; client mix includes destination and hotel/resort properties
• Contributes 60 percent of time to proactive media relations and influencer programming
• Plans, implements and manages client media tours and in-destination media visits
• Assists with planning and conducts media familiarization tours; this may include international travel
• Executes both for-trade and paid influencer programs on behalf of clients, including sourcing, contracting, and reporting on programs
• Understands and prioritizes the objectives of each client; anticipates needs in advance
• Writes client collateral, including news releases, media alerts, bios and fact sheets
• Brainstorms new story angles and proactively pitches them to relevant media
• Develops relationships with journalists and social media influencers
• Stays updated on social media trends to advise clients on channel use
• Assists with meeting agendas, notes and reports; assists with budgets, resources and deadlines
• Assists with client relations through meetings, calls, events and general contact
• Stay abreast of industry news and trends
• Acts as first set of eyes on materials prepared by JAE/A

Skills

Media relations

Influencer management

Communication

AP Style

Social media

Writing

Relationship building

Travel industry knowledge

Tools

Cision

Muck Rack

MS Office

Job description

The Shipyard, a leading marketing and communications agency, seeks a Senior Account Executive with 5–7 years of travel-press experience for a fully remote role based in South Carolina.

You'll support national and international accounts, drive proactive media relations, plan media tours, write client materials, and cultivate journalist and influencer relationships. The position offers open PTO, flexible hours, and full benefits.