Senior PMM – Platform & Data Adoption (Remote)

Atlassian; United States; Hybrid; USD 156,000 - 203,000; Full time

Benefits offered by this job

Health benefits

Volunteer days

Job summary

Atlassian is seeking a Senior Product Marketing Manager to lead adoption for our Teamwork Graph and platform data capabilities. You will own positioning, GTM motions, and cross-functional programs to drive onboarding, activation, and ongoing platform usage.

You will craft compelling narratives for engineers, developers, and business leaders while partnering with Growth, Lifecycle, Sales, and Product to scale adoption across customers.

Qualifications

• 6+ years of product marketing experience in B2B SaaS for platform or data products.
• Proven ability to craft positioning, GTM strategies, and adoption programs.
• Ability to market to both deeply technical and business audiences.
• Strong technical fluency with data concepts, APIs, and developer workflows.
• Excellent storytelling, writing, and communication skills.
• Experience collaborating with Product, Engineering, Growth, and Field teams.
• Analytical mindset with data-driven prioritization.
• Thrives in fast-paced environments with ambiguity.

Responsibilities

• Define and execute the adoption strategy, including onboarding and activation.
• Build narratives for engineers, architects, developers, and business stakeholders.
• Drive full-funnel adoption programs with cross-functional partners.
• Enable Sales, Solution Engineering, and Customer Success with collateral.
• Measure impact using adoption signals and customer feedback.
• Represent the platform narrative in external forums and customer briefings.

Skills

B2B SaaS PMM

Positioning & GTM

Technical storytelling

Developers & data audiences

Cross-functional collaboration

Data-driven decisions

Ambiguity navigation

PLG motions

Graph technologies exposure

Atlassian ecosystem familiarity

MBA or related degree

Education

MBA or equivalent degree

Job description

Atlassian is seeking a Senior Product Marketing Manager to lead adoption for our Teamwork Graph and platform data capabilities. You will own positioning, GTM motions, and cross-functional programs to drive onboarding, activation, and ongoing platform usage.

You will craft compelling narratives for engineers, developers, and business leaders while partnering with Growth, Lifecycle, Sales, and Product to scale adoption across customers.