Senior PMM: Layered Defense/C-UAS Strategy & Launch

Roboticsconnected; Virginia; On-site; USD 127,000 - 193,000; Full time

Job summary

AeroVironment is seeking a senior Product Marketing Leader to own the Layered Defense/C-UAS portfolio. You will own positioning, messaging, launches and sales enablement, reporting to the VP of Marketing & Communications.

This senior individual contributor role integrates with product, engineering, and business development to drive impact. You will embed within the business unit to maintain positioning within ITAR/export controls, delivering evidence-based narratives to defense customers and

Qualifications

• 12-15 years civilian work experience.
• 8+ years in product marketing with defense/aerospace exposure.
• Ownership of a product line/portfolio at $100M+ revenue scale.
• Fluency in DoD acquisition dynamics (program lifecycles, POM, primes vs non-traditional).
• Demonstrable positioning craft with a moving metrics outcome.

Responsibilities

• Own the positioning architecture for Layered Defense/C-UAS portfolio with evidence-based claims.
• Own brand positioning and messaging and translate mission outcomes into customer narratives.
• Lead product launches with cross-functional teams and maintain accuracy of claims.

Skills

Product marketing

Defense/DoD knowledge

Stakeholder management

Positioning & messaging

Executive collaboration

In-office work

Job description

AeroVironment is seeking a senior Product Marketing Leader to own the Layered Defense/C-UAS portfolio. You will own positioning, messaging, launches and sales enablement, reporting to the VP of Marketing & Communications.

This senior individual contributor role integrates with product, engineering, and business development to drive impact. You will embed within the business unit to maintain positioning within ITAR/export controls, delivering evidence-based narratives to defense customers and