Senior PMM, Layered Defense & C-UAS Portfolio

Roboticsconnected; Virginia; On-site; USD 150,000 - 230,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k) with company match

9/80 work schedule

Paid holidays

Job summary

AeroVironment is seeking a Senior Product Marketing Owner for its Layered Defense/C-UAS portfolio. You will own positioning, messaging, launch execution, and sales enablement with direct executive visibility.

This embedded role works inside the BU rhythm, delivering repeatable go-to-market with impact across programs and allied markets. You will partner with product and BD, craft evidence-based claims, and drive export-aware localization while aligning with AV’s corporate narrative.

Qualifications

• 12–15 years of civilian work experience.
• 8+ years in product marketing with defense, aerospace, or dual‑use tech.
• Demonstrated ownership of a product line or portfolio at $100M+ revenue scale.
• Fluency in DoD acquisition dynamics (programs, lifecycle, primes vs. entrants).
• Ability to operate within export control/public-release constraints without diluting message.

Responsibilities

• Own positioning architecture for Layered Defense/C-UAS portfolio with evidence-based claims.
• Own brand positioning and messaging architecture for the portfolio.
• Consolidate VOICE OF CUSTOMER inputs to inform MarCom, Product and BD strategy.
• Translate mission outcomes into customer-facing narratives.
• Lead product launch plans with cross-functional teams and ensure claims accuracy.
• Develop enablement assets (battlecards, proof library, demos).
• Support international growth with export-aware localization.

Skills

Product marketing leadership

Defense/aerospace domain

Executive stakeholder management

Positioning and messaging

Go-to-market strategy

Education

Bachelor's degree in Marketing or Business

Tools

Salesforce

Marketo

Power BI

Job description

AeroVironment is seeking a Senior Product Marketing Owner for its Layered Defense/C-UAS portfolio. You will own positioning, messaging, launch execution, and sales enablement with direct executive visibility.

This embedded role works inside the BU rhythm, delivering repeatable go-to-market with impact across programs and allied markets. You will partner with product and BD, craft evidence-based claims, and drive export-aware localization while aligning with AV’s corporate narrative.