Senior Partner Marketing Manager – EST

Hibob Inc.; New York (NY); Hybrid; USD 130.000 - 170.000; Vollzeit

Benefits dieser Stelle

Equity in HiBob

401(k) with company match

$2,500 referral bonus

Medical, dental, vision coverage

Wellness stipend $1,920

Headspace membership

Hybrid NYC office

Home office allowance

Paid time off & holidays

Social Impact days

Zusammenfassung

HiBob is hiring a Senior Partner Marketing Manager, North America to grow our partner ecosystem with HR consultants, brokers, and accountants. The role spans from partner recruitment to activations and co-marketing that generates qualified leads and pipeline.

Strong preference for NYC metro area with in-office twice weekly; remote ok for exceptional Eastern Time Zone candidates. This role requires a strategic, data-driven marketing leader who can align cross-functional teams and partners.

Qualifikationen

• 5+ years of Partner Marketing experience in B2B SaaS or ecosystem-led businesses.
• Proven in building and executing full-funnel partner marketing programs.
• Experience with channel, advisory, services, or referral partner models.
• Strong demand generation instincts driving measurable le​ads and pipeline.

Aufgaben

• Build the North America Partner Ecosystem with acquisition, engagement, and activation strategies.
• Create partner experiences, events, and communications to deepen engagement and drive value for clients.
• Develop partner-led co-marketing programs across content, digital, events, and paid media.

Kenntnisse

Partner marketing

Full-funnel marketing

Demand generation

Campaign management

Cross-functional collaboration

Project management

Communication

Strategic thinking

Business development

Relationship building

Jobbeschreibung

It’s an exciting time to join HiBob. Salesforce is leading a $166 million investment in the company, supporting our vision to bring trusted people context into the AI-powered enterprise. As we accelerate our product, technology, AI, and innovation roadmap, you’ll have the opportunity to help shape what comes next.
HiBob is looking for a Senior Partner Marketing Manager, North America to help build and grow our Partner Ecosystem across HR Consultants and Advisors, Brokers and Accountants.
This is a full-funnel partner marketing role spanning the entire partner journey, from attracting and acquiring the right new partners, to engaging and activating them once they join, to building co-marketing programs that generate qualified leads and pipeline.
This role is ideal for a partner marketer who knows that great ecosystem marketing is about more than running campaigns. It’s about building the right partner community, creating value that keeps partners engaged, and finding meaningful ways to go to market together.
What success looks like: You’ll help HiBob build a larger, more engaged, and more productive North America Partner Ecosystem. Success means we’re not simply doing more partner marketing. We’re building a stronger ecosystem where partners understand how to grow with HiBob, have the tools and experiences to do it, and are actively creating business with us.
Strong preference for candidates based in the NYC metro area who can work from the office two days per week. Exceptional candidates located elsewhere in the Eastern Time Zone may be considered for remote work.

What you’ll do

Build the North America Partner Ecosystem:Develop full-funnel acquisition strategies to attract high-value HR Consultants and Advisors, Brokers, and Accountants. Drive digital, targeted recruitment, events, and industry programs, supported by partner-specific messaging, content, nurture, and conversion journeys.
Engage and activate partners:Build always-on communications, community, enablement, regional events, and partner experiences that deepen engagement and help partners turn their HiBob relationship into greater value for their clients and businesses.
Create pipeline with partners: Develop partner-led and joint co-marketing programs across content, digital, webinars, events, paid media, and thought leadership. Build strategic plans with priority partners around shared audiences, strengths, investment, and measurable pipeline goals.
Own execution and performance:Lead programs from strategy through launch, managing stakeholders, timelines, budgets, and execution. Measure partner engagement, leads, pipeline, and ROI, and use performance data to continuously improve results.
Drive cross-functional alignment:Partner closely with Partner Managers and Sales to align regional priorities, while orchestrating Demand Gen, Regional Marketing, Product Marketing, MOPs, Creative, Content, Events, and other teams to bring programs to market.

What you bring

• Physically located in EST. We cannot consider exceptions at this time.
• 5+ years of dedicated Partner Marketing experience, ideally within B2B SaaS, HR technology, professional services, or another ecosystem-led business.
• Demonstrated experience building and executing full-funnel partner marketing programs, from partner acquisition and engagement through partner-led demand generation.
• Experience working directly with channel, advisory, consulting, services, referral, or similar partner models.
• Strong demand generation instincts and experience developing campaigns designed to produce measurable leads and pipeline.
• Ability to understand how different partners reach and influence their audiences and translate those strengths into effective co-marketing strategies.
• Strong project management skills with the ability to independently move multiple programs from strategy to execution.
• Comfortable working directly with partners and building productive relationships with external stakeholders.
• Strong cross-functional collaborator who can align Partner Managers, Sales, and Marketing teams around shared priorities.
• Data-driven and commercially minded, with experience using campaign and pipeline performance to make decisions and improve results.
• Excellent written and verbal communication skills, with the ability to translate complex ideas into clear, compelling partner messaging.
• A proactive, creative mindset—you see gaps, bring forward ideas, and take ownership of turning them into action.

At HiBob, our people are at the heart of everything we do.

We’re building a global village of ambitious, thoughtful, and talented Bobbers who want to do the best work of their careers. With a vibrant NYC office and remote teammates across the country, we’ve created an environment where people can be themselves, grow quickly, and make a real impact.

Joining HiBob means working alongside exceptional people while being supported with competitive compensation, comprehensive benefits, and pre-IPO equity, including the perks below.

Ownership & Financial

• Equity in a global, high-growth HR tech SaaS leader
• 401(k) with a 3% company match effective the month following your start date
• $2,500 employee referral bonus

Health & Wellbeing

• Medical, dental, and vision coverage from day one
• $1,920 annual wellness stipend to support your physical and mental wellbeing
• Annual Headspace membership and expanded wellness benefits

Workplace Flexibility

• Hybrid working model for Bobbers in the NY metro area
• Temporary work from anywhere for up to 2 months per year (after 6 months)

Work-Life Balance

• Generous paid time off and company holidays to rest, recharge, and enjoy
• Bob Balance Days – 4 additional days within a calendar year - Enjoy a company-wide long weekend at the beginning of each quarter
• Your birthday off — plus a special gift from us

Work From Home

• Home office allowance to set up your ideal workspace

Community & Culture

• Two paid Social Impact days each year to give back to causes you care about
• Frequent team and company social events, both in-person and virtual

Dog friendly office