Senior Paid Search Strategy Lead

Interpublic; United States; Hybrid; USD 110,000 - 170,000; Full time

Job summary

Omnicom Group’s GSD&M is seeking a strategic Paid Search Supervisor to lead multi-client paid search programs, mentor junior staff, and drive innovation across accounts. You will partner with senior leadership and act as a key client liaison, shaping strategy and delivering measurable results.

With 5+ years of hands-on paid search experience, you’ll guide campaigns across Google Ads, Bing Ads, and other platforms, leveraging automation and advanced bidding.

Qualifications

• 5+ years of hands-on paid search experience.
• Experience leading paid search strategy across multiple accounts.
• Strong ability to mentor junior team members and lead client meetings.
• Proficiency with major search platforms and measurement tools.

Responsibilities

• Lead paid search strategy across multiple clients and align with full-funnel media plans.
• Collaborate on annual planning, forecasting, and budget allocation; drive growth roadmaps.
• Oversee campaign structure, bidding, targeting, and creative testing for performance.
• Mentor and develop Paid Search Campaign Managers and junior staff.
• Analyze cross-channel performance and present insights with actionable roadmaps.

Tools

Google Ads

Bing Ads

Campaign Manager 360

Search Ads 360

Walmart Connect

Excel/Google Sheets

Job description

Omnicom Group’s GSD&M is seeking a strategic Paid Search Supervisor to lead multi-client paid search programs, mentor junior staff, and drive innovation across accounts. You will partner with senior leadership and act as a key client liaison, shaping strategy and delivering measurable results.

With 5+ years of hands-on paid search experience, you’ll guide campaigns across Google Ads, Bing Ads, and other platforms, leveraging automation and advanced bidding.