Senior Paid Search Lead: Strategy, Growth & Client Impact

Softline Solutions; Glendale (CA); On-site; USD 90,000 - 130,000; Full time

Job summary

Softline Solutions in Glendale, CA seeks a Senior SEM Account Manager to lead strategy and execution for a portfolio of larger lead-gen accounts. You will own paid search performance, surface actionable insights, and guide client reviews, with strong collaboration across Creative, CRO, Analytics, and Development teams.

The role combines senior paid search leadership with hands-on campaign management and direct client interaction, offering visibility and growth within Softline's Managed Services

Qualifications

• Extensive experience building and optimizing Google Ads campaigns.
• Strong analytical skills with the ability to surface insights and actions.
• Proven track record in leading client conversations and reviews.

Responsibilities

• Lead strategy, execution, and performance optimization for a portfolio of accounts.
• Drive growth through data-driven paid search campaigns and cross-channel coordination.
• Serve as primary client contact for reviews, planning sessions, and growth opportunities.

Skills

Google Ads

Paid search

Client management

Analytics

Leadership

Tools

Meta Ads

GA4

Job description

Softline Solutions in Glendale, CA seeks a Senior SEM Account Manager to lead strategy and execution for a portfolio of larger lead-gen accounts. You will own paid search performance, surface actionable insights, and guide client reviews, with strong collaboration across Creative, CRO, Analytics, and Development teams.

The role combines senior paid search leadership with hands-on campaign management and direct client interaction, offering visibility and growth within Softline's Managed Services