Senior Paid Media Strategist (Hybrid/Remote)

1000 Bentley Systems, Incorporated; Denver (CO); Hybrid; USD 120,000 - 190,000; Full time

Benefits offered by this job

Bentley Impact Day

Colleague recognition

Inclusion & wellbeing

Global impact stories

Competitive salary

Job summary

Bentley Systems is seeking a Senior Paid Media Manager to shape our paid media strategy across search, social, and display. You will collaborate with business units to design and launch cohesive campaigns, with a strong focus on data and optimization.

This role also includes mentoring junior team members within a hybrid, multi-location setup. The ideal candidate brings 6–8 years of paid media experience, hands-on expertise with Google/Microsoft Ads, LinkedIn, Meta, and advanced analytics tools,

Qualifications

• Minimum 6-8 years of paid media experience across search, social, and display.
• Hands-on experience with Google Ads, Microsoft Ads, LinkedIn, Meta, DemandBase and StackAdapt.
• Proficient in GA4, Looker, PowerBI and advanced Excel to navigate ambiguous data.
• Experience with Salesforce, Marketo, ClickUp, Optimizely, Intentsify, Swydo, G2, Lunio, Opteo is preferred.
• Strong cross-functional project management and ability to partner with leadership.

Responsibilities

• Strategy, budget allocation, and financial reconciliation across platforms.
• Design, launch, and manage full-funnel campaigns; implement testing frameworks.
• Oversee data synthesis, dashboards, and attribution models; provide insights to leadership.
• Act as a project manager for paid media, coordinating with internal teams.
• Mentor junior team members and support key objectives with leadership.

Skills

Paid media strategy

Cross-functional collaboration

Leadership

Campaign optimization

Tools

Google Ads

Microsoft Ads

LinkedIn Business Manager

Meta Business Manager

DemandBase

StackAdapt

GA4

Looker

PowerBI

Excel

Job description

Bentley Systems is seeking a Senior Paid Media Manager to shape our paid media strategy across search, social, and display. You will collaborate with business units to design and launch cohesive campaigns, with a strong focus on data and optimization.

This role also includes mentoring junior team members within a hybrid, multi-location setup. The ideal candidate brings 6–8 years of paid media experience, hands-on expertise with Google/Microsoft Ads, LinkedIn, Meta, and advanced analytics tools,