Senior Paid Media Lead: Meta Performance & Strategy

Clients Blackbox, Inc.; Oregon; Hybrid; USD 115,000 - 135,000; Full time

Benefits offered by this job

Paid Time Off

Training & Development

Work From Home

Flexible Schedule

Performance Bonus

Job summary

Clients Blackbox, Inc. in the United States is seeking a Senior Paid Media Strategist to own client performance across Meta advertising, copywriting, and funnel optimization.

You will manage a portfolio of accounts, lead client calls, and drive testing strategies that improve cost per appointment and conversions. In this hands-on leadership role, you will craft direct-response copy and VSL scripts, collaborate with video editors, set up tracking, and use data to guide strategic decisions.

Qualifications

• 5+ years of hands-on paid media experience with Meta advertising.
• Experience managing multiple client accounts and leading strategy conversations.
• Ability to meet performance targets while maintaining client retention.
• Strong direct-response copywriting skills for ads and VSLs.
• Experience developing and testing creative concepts, hooks, angles, and messaging.
• Experience with conversion tracking, pixels, and basic marketing automation.
• Strong communication, organization, analytical, and problem-solving skills.

Responsibilities

• Own a portfolio of client accounts and serve as the primary strategic contact.
• Lead bi-weekly client calls and prepare performance reports.
• Translate performance data into actionable recommendations.
• Develop testing strategies across audiences, offers, messaging, and creative.
• Collaborate with video editors and provide creative direction.
• Set up tracking, pixels, and lead routing workflows; diagnose funnel issues.

Skills

Paid media

Meta advertising

Copywriting

Campaign management

Data analysis

Communication

Client management

Strategic thinking

Testing strategies

Job description

Clients Blackbox, Inc. in the United States is seeking a Senior Paid Media Strategist to own client performance across Meta advertising, copywriting, and funnel optimization.

You will manage a portfolio of accounts, lead client calls, and drive testing strategies that improve cost per appointment and conversions. In this hands-on leadership role, you will craft direct-response copy and VSL scripts, collaborate with video editors, set up tracking, and use data to guide strategic decisions.