Senior Multichannel Engagement Strategy Lead

CMI Media, LLC; Cherry Hill Township (NJ); On-site; USD 70,000 - 140,000; Full time

Job summary

CMI Media Group in New Jersey seeks an Associate Director, Engagement Strategy to lead the development and execution of omnichannel healthcare campaigns. You will mentor a team of planners, partner with clients, and drive innovative media strategies across channels to improve health outcomes.

You are a strategic leader with 7+ years in media planning, including supervision, and you bring strong client relationships, industry knowledge, and a passion for healthcare marketing.

Qualifications

• 7+ years of media planning experience with at least 2 years in a supervisory role.
• Ability to coach and empower team members in a collaborative environment.
• Exceptional verbal and written communication; build strong client relationships.
• Extensive understanding of pharmaceutical and patient markets and media channels.
• Genuine interest in healthcare marketing and meaningful impact.

Responsibilities

• Lead development and execution of cross-channel media strategies.
• Oversee Engagement Planning team and provide mentorship.
• Cultivate strong client relationships and act as trusted strategic advisor.
• Identify innovative approaches and best practices to maximize campaign impact.
• Foster a collaborative, growth-oriented team culture.

Skills

Strategic media experience

Leadership & mentorship

Client-focused approach

Industry expertise

Healthcare passion

Job description

CMI Media Group in New Jersey seeks an Associate Director, Engagement Strategy to lead the development and execution of omnichannel healthcare campaigns. You will mentor a team of planners, partner with clients, and drive innovative media strategies across channels to improve health outcomes.

You are a strategic leader with 7+ years in media planning, including supervision, and you bring strong client relationships, industry knowledge, and a passion for healthcare marketing.