Senior Meta Performance Marketing Lead - Remote

Clients Blackbox, Inc.; New York (NY); Remote; USD 104,000 - 127,000; Full time

Benefits offered by this job

Paid Time Off

Training & Development

Work From Home

Flexible Schedule

Performance Bonus

Job summary

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist to own client performance across Meta campaigns, strategy, copy, and testing. You will lead client conversations, optimize ad performance, and craft direct-response copy and VSL scripts for high-net-worth prospects.

The role reports to the Associate Director of Operations and requires hands-on expertise in media buying, messaging, and funnel optimization to drive qualified appointments and retention.

Qualifications

• 5+ years of hands-on paid media experience with substantial Meta responsibility.
• Strong direct-response copywriting skills for ads and scripts.
• Experience leading client-facing strategy conversations across multiple accounts.

Responsibilities

• Own a portfolio of client accounts end to end, leading conversations and performance reviews.
• Build, launch, and optimize Meta campaigns focused on lead generation and appointment bookings.
• Develop testing strategies across audiences, offers, messaging, and creative variables.
• Write direct-response ad copy and video sales letter scripts for financial services audiences.
• Set up and troubleshoot tracking, pixels, and conversion events; manage lead-routing workflows.

Skills

Paid media management

Meta advertising

Direct-response copywriting

Client communication

Campaign optimization

Analytics & reporting

Conversion tracking

Automation tooling

Video script writing

Project management

Tools

Meta Ads Manager

Facebook Pixel

Calendly

Zapier

Job description

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist to own client performance across Meta campaigns, strategy, copy, and testing. You will lead client conversations, optimize ad performance, and craft direct-response copy and VSL scripts for high-net-worth prospects.

The role reports to the Associate Director of Operations and requires hands-on expertise in media buying, messaging, and funnel optimization to drive qualified appointments and retention.