Senior Meta Paid Media Strategist - Lead Gen & Appointments

Clients Blackbox, Inc.; Amarillo (TX); Remote; USD 115.000 - 135.000; Vollzeit

Benefits dieser Stelle

Work From Home

Flexible Schedule

Performance Bonus

Training & Development

Zusammenfassung

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist / Paid Media Lead to own client performance across media buying, strategy, copy testing, and client communication.

You will manage a portfolio end to end, lead client calls, write direct-response copy and VSL scripts, and build testing strategies to improve funnel performance. This senior role reports to the Associate Director of Operations, with responsibilities spanning performance, relationships, and retention.

Qualifikationen

• 5+ years of hands-on paid media experience, with substantial Meta advertising responsibility.
• Experience simultaneously managing multiple client accounts and leading client-facing strategy conversations.
• Strong direct-response copywriting skills, including ad copy and scripts.
• Experience developing and testing creative concepts, hooks, angles, and messaging.
• Experience with conversion tracking, pixels, and basic marketing automation.

Aufgaben

• Own a portfolio of client accounts and serve as the primary strategic point of contact.
• Lead bi-weekly client calls covering performance, strategy, testing priorities, and next steps.
• Prepare and send bi-weekly performance reports at least 24 hours before scheduled calls.
• Translate performance data into clear recommendations and strategic decisions.
• Build strong client relationships that support retention, renewals, and referrals.
• Drive Meta campaigns for lead generation and appointment bookings with budget and bid control.
• Develop testing strategies across audiences, offers, messaging, and campaign variables.

Kenntnisse

Paid media management

Meta advertising

Direct-response copywriting

Client communication

Data analysis

Tools

Meta Ads Manager

Calendly

Zapier

Jobbeschreibung

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist / Paid Media Lead to own client performance across media buying, strategy, copy testing, and client communication.

You will manage a portfolio end to end, lead client calls, write direct-response copy and VSL scripts, and build testing strategies to improve funnel performance. This senior role reports to the Associate Director of Operations, with responsibilities spanning performance, relationships, and retention.