Senior Meta Ads Strategist: Lead Performance & Strategy

Clients Blackbox, Inc.; Edinburg (TX); Remote; USD 104,000 - 127,000; Full time

Benefits offered by this job

Paid Time Off

Training & Development

Work From Home

Flexible Schedule

Performance Bonus

Job summary

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist / Paid Media Lead to own client performance across media buying, strategy, messaging, creative testing, and communication. You will manage a portfolio of accounts end to end, lead client conversations, and drive qualified appointments with high-net-worth prospects.

This role reports to the Associate Director of Operations. You will write direct-response copy and video sales letter scripts, develop testing strategies, and diagnose

Qualifications

• 5+ years of hands-on paid media experience with Meta advertising responsibility.
• Experience managing multiple client accounts and leading client conversations.
• Proven ability to drive campaigns toward targets while supporting retention.
• Strong direct-response copywriting skills for ads and scripts.
• Experience with tracking pixels and basic marketing automation.

Responsibilities

• Own a portfolio of client accounts and lead strategy conversations.
• Lead client calls and bi-weekly performance reviews.
• Write direct-response copy and VSL scripts for financial services audiences.
• Develop testing strategies across audiences, offers, and messaging.
• Set up tracking, pixels, and lead-routing workflows.
• Diagnose underperforming campaigns and implement improvements.

Skills

Paid media

Meta ads

Client management

Copywriting

Performance metrics

Data analysis

Job description

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist / Paid Media Lead to own client performance across media buying, strategy, messaging, creative testing, and communication. You will manage a portfolio of accounts end to end, lead client conversations, and drive qualified appointments with high-net-worth prospects.

This role reports to the Associate Director of Operations. You will write direct-response copy and video sales letter scripts, develop testing strategies, and diagnose