Senior Merchandising Manager

Coursera; Mountain View (CA); On-site; USD 150,000 - 210,000; Full time

Job summary

Coursera + Udemy is seeking a Senior Merchandising Manager to lead strategic merchandising across our global consumer surfaces and to shape how millions discover and enroll in courses. You will partner with product, engineering, analytics, and content teams to define capabilities and run experiments.

As the platforms merge, you will drive cross-sell and upsell initiatives, balance learner needs with commercial priorities, and establish scalable best practices to accelerate growth.

Qualifications

• Bachelor’s degree in Business, Marketing, Analytics, or a related field with 7+ years of digital merchandising experience.
• Proven track record driving learner engagement, conversion, and revenue through merchandising.
• Strong experimentation mindset with design and interpretation of A/B tests.
• Experience partnering with Product, Engineering, Design, Marketing, Analytics, and Data Science.

Responsibilities

• Lead merchandising initiatives across homepage, navigation, browse, search, course pages, hubs, and promos.
• Partner with Category Managers to amplify launches, priority categories, seasonal campaigns and initiatives.
• Collaborate with Product and Engineering to define merchandising capabilities and scalable tools.
• Design, execute, and analyze merchandising experiments to validate hypotheses and improve outcomes.
• Analyze learner behavior, journeys, performance, and trends to identify opportunities.
• Develop merchandising frameworks balancing learner needs, editorial curation, and algorithms.
• Identify cross-sell and upsell opportunities across the combined Coursera + Udemy ecosystem.
• Establish best practices, operating models, and measurement frameworks for scaling.

Skills

Strategic merchandising

Experimentation & optimization

Cross-functional leadership

Data-driven decision making

Education

Bachelor's degree in Business/Marketing/Analytics

Tools

Amplitude

Tableau

Optimizely

Adobe Analytics

Contentful

Job description

About Coursera + Udemy

Coursera and Udemy are now one company, bringing together two mission-driven brands to create the world's most powerful platform for turning learning into progress. Together, we help more than 300 million learners and 12,000+ enterprise customers build the skills they need for a world being reshaped by AI. Read more about the combined company by visiting ourblog.

Why join us now?

AI is transforming how people learn, work, and grow, and the need for new skills has never been greater. Coursera brings trusted content and credentials from leading university and industry partners, while Udemy brings a dynamic skills marketplace and global network of real-world experts. By combining these strengths, we can connect more people and organizations to the skills they need, when they need them.

Shape what comes next

By joining our team, you'll have the opportunity to reshape how the world learns and applies skills-and help millions of people participate in the new economy. Bring your ideas, expertise, and perspective to meaningful work that can make a difference at global scale.

About your skills

• Strategic Merchandising: You develop merchandising strategies that align learner needs with business objectives. You identify opportunities to improve discovery, engagement, conversion, and expansion by balancing customer insights, commercial priorities, and long-term platform strategy.

• Experimentation & Optimization: You use experimentation as a core decision-making tool. You develop hypotheses, design and execute A/B tests, interpret results with rigor, and translate learnings into scalable merchandising improvements that continuously optimize the learner experience and business performance.

• You leverage qualitative and quantitative data to identify trends, diagnose performance issues, and uncover growth opportunities. You synthesize complex information into actionable insights, prioritize work based on business impact, and make informed decisions supported by evidence.

• Cross-Functional Leadership: You build trusted partnerships across Product, Marketing, Design, Engineering, Analytics, and Content teams to deliver shared outcomes. You effectively influence stakeholders, align teams around common goals, and drive initiatives from strategy through execution in a highly collaborative environment.

Where we Work

Udemy is a global company headquartered in San Francisco, with additional U.S. offices in Denver and Austin, and international hubs in Australia, India, Ireland, Mexico, and Turkiye.

About this role

• The Consumer Category Management team is responsible for helping learners discover the right content, offers, and learning pathways at every stage of their journey. Through strategic merchandising, the team shapes how learners experience Udemy - using on-platform experiences as a business lever to drive discovery, conversion, retention, and expansion.

• As a Senior Merchandising Manager, you will play a key role in establishing and evolving merchandising as a strategic growth function at Udemy. Working closely with the Director of Merchandising and cross-functional partners, you will develop merchandising strategies, introduce new capabilities, and create scalable merchandising practices that focus on maximizing learner engagement and driving revenue growth.

• You will run experiments and analyze performance data and trends to optimize offerings and ensure that users receive the most relevant and impactful content while driving business results. Collaborating with various teams, you will introduce new capabilities, design experiments, and refine our merchandising tactics to enhance the overall educational experience.

• As Udemy and Coursera continue to integrate, you'll also help identify opportunities to connect learners with complementary products and learning experiences across the combined portfolio through thoughtful cross-sell and upsell merchandising strategies.

  This is an exciting opportunity to help shape the future of merchandising at one of the world's largest online learning platforms while influencing how millions of learners discover, purchase, and continue their learning journey.

What you'll be doing

• Lead merchandising initiatives across key consumer surfaces, including homepage, navigation, browse, search, course pages (XDP), hubs, recommendation modules, and promotional placements.

• Partner with Category Managers to amplify strategic content launches, priority categories, seasonal campaigns, and business initiatives through thoughtful merchandising and content placement.

• Collaborate with Product and Engineering to define and enhance merchandising capabilities, including curated collections, candidate pools, business rules, personalization, and scalable merchandising tools.

• Design, execute, and analyze merchandising experiments to validate hypotheses, improve customer experiences, and optimize business outcomes.

• Analyze learner behavior, customer journeys, merchandising performance, and marketplace trends to identify opportunities for improved discovery, conversion, and expansion.

• Develop merchandising frameworks that balance learner needs, commercial priorities, editorial curation, and algorithmic recommendations to deliver the best customer experience.

• Partner across Udemy and Coursera teams to identify strategic cross-sell and upsell opportunities that introduce learners to complementary products, subscriptions, certificates, degrees, and learning experiences across the combined ecosystem.

• Help establish merchandising best practices, operating models, and measurement frameworks that enable the Category Management organization to scale merchandising capabilities over time.

What you'll have

• Bachelor's degree in Business, Marketing, Analytics, or a related field, with 7+ years of experience in digital merchandising, e-commerce, category management, growth, marketplace strategy, or a related discipline.

• Demonstrated success developing merchandising strategies that drive measurable improvements in learner engagement, conversion, retention, and revenue.

• Strong experimentation mindset with experience designing A/B tests, interpreting results, and translating insights into scalable merchandising improvements.

• Exceptional analytical skills with experience using customer insights and performance data to prioritize opportunities and inform strategic decisions.

• Experience partnering cross-functionally with Product, Engineering, Design, Marketing, Analytics, and Data Science to deliver customer-centric solutions.

• Strong commercial acumen with the ability to balance learner experience, marketplace dynamics, and business objectives.

• Excellent communication and stakeholder management skills, with a demonstrated ability to influence across functions and levels of the organization.

• Experience with digital analytics, experimentation, and merchandising platforms such as Amplitude, Tableau, Optimizely, Adobe Analytics, Contentful, or similar technologies.

Posting Date: 10/14/2026

Application Window: 10/29/2026 #LI-AS2

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Coursera is an Equal Opportunity Employer committed to building a welcoming and inclusive workplace. We consider all qualified applicants without regard to legally protected characteristics and provide reasonable accommodations upon request at [e-mail].