Senior Membership & Marketing Strategist

Colonial Group; Chicago (IL); On-site; USD 90,000 - 110,000; Full time

Job summary

Colonial Group in Chicago seeks a seasoned marketing and membership professional to lead strategic direction for all entity offerings. You will develop membership growth plans, oversee campaigns, and align marketing activities with the organization's long-range goals.

The role requires 4–7 years in marketing and membership, strong communications, budgeting, vendor management, and experience with campaign tools. A Master’s degree is preferred; travel is light to moderate.

Qualifications

• Bachelor’s degree or equivalent experience.
• 4–7 years marketing and membership experience, with at least 2 years in membership association context.
• Proven experience in marketing plan development, administration and evaluation.
• Advanced written and oral communication skills.
• External resource/vendor management experience.
• Financial management and budgeting experience.
• Project/campaign management experience.
• Proficiency with office software and campaign management tools.

Responsibilities

• Develop and manage strategic membership development and marketing plans, including direct and email campaigns, cost-benefit analysis, and segmentation.
• Integrate all membership and marketing efforts with the entity’s strategic/long-range plan.
• Market membership, products, events, sponsorships and other services; manage budgets and dues revenue.
• Serve as member liaison, including staffing committees as needed.
• Perform research, data analysis and regular reporting to aid strategic decisions.
• Mentor and coach membership & marketing staff.
• Other duties as assigned.

Skills

Communication

Vendor management

Budget management

Project management

Data analysis

Mentoring/leadership

Education

Bachelor’s degree

Master’s degree (Preferred)

Tools

Microsoft Office

Relational databases

Campaign management tools

Job description

Colonial Group in Chicago seeks a seasoned marketing and membership professional to lead strategic direction for all entity offerings. You will develop membership growth plans, oversee campaigns, and align marketing activities with the organization's long-range goals.

The role requires 4–7 years in marketing and membership, strong communications, budgeting, vendor management, and experience with campaign tools. A Master’s degree is preferred; travel is light to moderate.