Senior Media & Social Operations Product Lead

Genentech; San Francisco (CA); Hybrid; USD 137,000 - 254,000; Full time

Job summary

Genentech's Digital Experience team is seeking a Business Product Manager, Media & Social Operations to own the product roadmap and deliver enterprise-grade workflows that streamline media campaigns and asset management.

You will partner with marketing, agencies, offshore production, and analytics to define requirements, prioritize capabilities, and ship self-serve, compliant tools. Based in South San Francisco with a hybrid on-site schedule (3 days on campus). Relocation is not offered.

Qualifications

• Bachelor's degree in business, technology, operations, marketing, or a related field.
• 5 years of experience, with 3+ years in product management, product operations, or digital product roles.
• Demonstrated ability to develop and execute product roadmaps with timelines and dependencies.
• Strong analytical and problem-solving skills with experience in experimentation and optimization.

Responsibilities

• Own end-to-end product roadmaps for media/ social operations tools, prioritizing high-value solutions.
• Define clear product requirements, epics, and acceptance criteria; translate stakeholder needs into actionable items.
• Collaborate with IT on prioritization and validate outcomes during reviews.
• Establish and track KPIs post-launch and ensure self-serve, user-friendly experiences.

Skills

Roadmap ownership

Cross-functional leadership

Data-driven decisions

Marketing tech familiarity

Healthcare exp

Education

Bachelor's degree

Job description

Genentech's Digital Experience team is seeking a Business Product Manager, Media & Social Operations to own the product roadmap and deliver enterprise-grade workflows that streamline media campaigns and asset management.

You will partner with marketing, agencies, offshore production, and analytics to define requirements, prioritize capabilities, and ship self-serve, compliant tools. Based in South San Francisco with a hybrid on-site schedule (3 days on campus). Relocation is not offered.