Senior Media Planning Strategist

Dow Jones & Company, Inc.; New York (NY); Hybrid; USD 70.000 - 90.000; Vollzeit

Benefits dieser Stelle

Comprehensive Healthcare Plans

Paid Time Off

Retirement Plans

Comprehensive Insurance Plans

Lifestyle Programs & Wellness Resource

Education Benefits

Family Care Benefits & Caregiving S

Commuter Transit Program

Subscription Discounts

Employee Referral Program

Financial Health Programs

Cybersecurity Protection

Zusammenfassung

Dow Jones is seeking a solution-driven professional for its Sales Planning team in New York. You will thrive in a deadline-driven environment, collaborating across planning, sales and ad ops to deliver campaign strategies that uphold pricing integrity and optimize inventory usage.

The role requires 5+ years in online advertising operations or planning, experience with GAM/Operative, and strong analytical, communication, and project-management skills.

Qualifikationen

• 5+ years working with an online advertising operations or planning team.
• Experience using one or more internet ad serving systems and order management systems (e.g. GAM, Operative).
• Ability to work independently as well as with a team.
• Thrives in a fast-paced environment with multiple projects and tight deadlines.
• Strong analytical, strategic, and creative problem solving skills.
• Excellent communication and interpersonal skills in person, email and on the phone.
• Strong project management and organizational skills.
• Detail-oriented and highly motivated.
• Strong computer applications skills (Excel, Word).
• BA/BS College degree preferred.

Aufgaben

• Serve as resource in support of the governance process for the vertical planning team members
• Assist team members in responding to complicated client requests
• Serve as a resource to the planning team during the media plan development process
• Collaborate with the planning manager and planning director to identify resource challenges within the vertical.
• Assist the planning manager on onboarding and ongoing training of associate planners and planners
• Solid understanding of Dow Jones product offering and operational capabilities
• Help team members understand how they can successfully identify and mitigate problems before they occur. Team should develop skills to troubleshoot viewability, fraud, discrepancies, and more.
• Continue to excel within Sales Planning Responsibilities including:
• Work with sales to provide proposal ideas and inventory solutions that best meet the client expectations and proposal objectives while maintaining pricing integrity and inventory package strategy
• Produce sales proposals in order management system leveraging yield tools required
• Reserve campaigns in order management system once deal is approved
• Coordinate with the sales and ad ops teams to launch campaigns, and execute client optimizations so that revenue is maintained and balanced with client goals
• Utilize historical data to support strategic decisions in the creation of new programs

Kenntnisse

Online advertising

Advertising planning

Independent work

Team collaboration

Analytical thinking

Ausbildung

BA/BS

Tools

GAM

Operative

Jobbeschreibung

Dow Jones is seeking a solution-driven professional for its Sales Planning team in New York. You will thrive in a deadline-driven environment, collaborating across planning, sales and ad ops to deliver campaign strategies that uphold pricing integrity and optimize inventory usage.

The role requires 5+ years in online advertising operations or planning, experience with GAM/Operative, and strong analytical, communication, and project-management skills.