Senior Media Planning Strategist

Wppmedia; Los Angeles (CA); Hybrid; USD 45,000 - 90,000; Full time

Job summary

WPP Media in the United States is seeking a Senior Associate, Planning to help develop media strategies and plans, and to steward approved plans daily. You will train Associates and collaborate with internal and external teams to ensure execution aligns with the approved strategy.

You will analyze data, deliver insightful recommendations, and maintain budgets and schedules. The role emphasizes strong teamwork, attention to detail, and the ability to meet tight deadlines in a fast-paced

Qualifications

• Bachelor’s Degree in Marketing/Media/Communications or equivalent.
• 1+ year of media planning experience.
• Strong understanding of media fundamentals, including reach and frequency.
• Proficiency with systems/tools and data analysis.
• Strong quantitative and organizational skills.

Responsibilities

• Develop communication plan options and recommendations with the Manager.
• Gather and analyze data to inform media recommendations.
• Deliver POVs on client issues and opportunities.
• Ensure proper execution of plans, including budget and schedule.
• Prepare media authorizations per approved plans.
• Train and develop Associates and review their work.

Skills

Media planning

Data analysis

Budgeting

MS Office

Education

Bachelor’s Degree in Marketing/Media/Communications

Tools

MS Office (Excel/PowerPoint/Word)

Job description

WPP Media in the United States is seeking a Senior Associate, Planning to help develop media strategies and plans, and to steward approved plans daily. You will train Associates and collaborate with internal and external teams to ensure execution aligns with the approved strategy.

You will analyze data, deliver insightful recommendations, and maintain budgets and schedules. The role emphasizes strong teamwork, attention to detail, and the ability to meet tight deadlines in a fast-paced