Media Planning Manager — Data-Driven Lead

Wppmedia; New York (NY); Hybrid; USD 60,000 - 140,000; Full time

Benefits offered by this job

Competitive medical benefits

Group retirement plans

Significant paid time off

Employee mental health awareness days

Job summary

WPP Media in New York is seeking a Manager of Planning to lead daily account activities and develop media strategies aligning with marketing objectives. The successful candidate will train junior staff and evaluate their performance, ensuring the execution of effective communication plans.

WPP Media offers a hybrid working environment, competitive medical benefits, and significant paid time off. The ideal applicant will have a Bachelor's degree and 3-4 years of experience in media planning within a fast-paced setting.

Qualifications

• Bachelor's degree in relevant field or equivalent professional experience.
• 3-4 years experience in strategy/planning preferably in a media agency.
• Experience across digital and traditional media channels.

Responsibilities

• Direct daily account activities and translate marketing objectives into media strategies.
• Develop media plans consistent with approved strategy.
• Train staff in media and marketing disciplines and evaluate performance.

Skills

Communication plan development

Marketing analysis

Team management

Client relationship management

Education

Bachelor's Degree in advertising, marketing, business administration or communication

Tools

MediaOcean

Prisma

Job description

WPP Media in New York is seeking a Manager of Planning to lead daily account activities and develop media strategies aligning with marketing objectives. The successful candidate will train junior staff and evaluate their performance, ensuring the execution of effective communication plans.

WPP Media offers a hybrid working environment, competitive medical benefits, and significant paid time off. The ideal applicant will have a Bachelor's degree and 3-4 years of experience in media planning within a fast-paced setting.