Senior Media Planning Lead, Cross-Channel Strategy

Starcom

Chicago (IL)

On-site

USD 107,000 - 153,000

Full time

5 hours ago

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Benefits offered by this job

Paid Family Care

Adoption & Fertility support

Pet adoption assistance

Wellness reimbursements

Tuition assistance

Flexible PTO

Matching gifts

Flexible work

Work Your World

Employee Resource Groups

Job summary

Starcom, a leading standalone media agency, is seeking an Associate Director, Planning in Chicago. You will lead a media planning team, steer cross-media strategy, and own large spend campaigns, delivering insights and strategic POVs for clients.

You will mentor Associates and Senior Associates, collaborate with internal and client teams, and drive channel allocation, budgeting, and audience development to optimize performance across campaigns.

Qualifications

Bachelor’s degree preferred, preferably in marketing, advertising, communications, or business.
5+ years of experience in media planning/strategy across media channels.
Previous team management experience.
Strong digital media experience preferred.

Responsibilities

Strategize with internal directors and clients to develop innovative marketing solutions.
Interface with clients and partner agencies to build strategic plans for targeted audiences.
Review client deliverables for quality and viability of recommendations.
Own development of strategic proposals and client-facing POVs with cross-team input.
Lead campaign planning for assigned client accounts and ensure timely delivery.