Senior Media Planning & Client Strategy Lead (Hybrid)

Starcom; Chicago (IL); Presencial; USD 81 000 - 117 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Paid time off

Health benefits

401k matching

Flexible working arrangements

Resumo da oferta

Starcom, a premier media agency, seeks a Media Planning Supervisor in Chicago to lead planning across digital, TV, audio, social, and programmatic channels. You will craft strategic decks, allocate budgets, and guide campaigns to maximize reach while aligning with client goals.

The ideal candidate brings 3+ years of media planning experience, strong local media knowledge, and proficiency in Excel/PowerPoint, MediaTools, and Prisma.

Qualificações

• Bachelor’s degree preferred, preferably in marketing, advertising, communications, business, sociology, or consumer insights.
• 3+ years of media planning experience across media channels.
• Strong understanding of local media strategy, planning, and buying best practices.
• Experience with both linear and digital media planning and buying.
• Ability to balance strategic planning with hands-on campaign execution.
• Proficiency with Excel and PowerPoint.

Responsabilidades

• Manage planning initiatives and collaborate with teams to execute plans across digital, TV, audio, social, programmatic, and more.
• Own tactical plan development, recommendations, and negotiations across channels.
• Collaborate with clients, internal teams, and leadership to drive results.
• Lead strategic planning initiatives including deck writing, budgets, and audience development.
• Analyze data to inform purchase and channel allocation.
• Oversee day-to-day campaign execution and ensure KPI delivery.
• Support development of strategic approach and experiential ideas.
• Manage and develop Associates and Senior Associates.

Conhecimentos

Bachelor’s degree

Media planning

Local media strategy

Excel/PowerPoint

MediaTools/Prisma

Formação académica

Bachelor’s degree

Ferramentas

MediaTools

Prisma

Descrição da oferta de emprego

Starcom, a premier media agency, seeks a Media Planning Supervisor in Chicago to lead planning across digital, TV, audio, social, and programmatic channels. You will craft strategic decks, allocate budgets, and guide campaigns to maximize reach while aligning with client goals.

The ideal candidate brings 3+ years of media planning experience, strong local media knowledge, and proficiency in Excel/PowerPoint, MediaTools, and Prisma.