Senior Media Planner - AI-Driven Strategy & Activation

Space150; Minneapolis (MN); Hybrid; USD 65,000 - 75,000; Full time

Benefits offered by this job

Comprehensive health, dental, and, and

401(k) with company match

Unlimited paid time off

Life Insurance

Family Leave

Short & Long Term Disability

Hybrid Work Environment (Tuesdays & Th

Job summary

space150 is seeking a Senior Media Planner to lead planning for a client roster spanning regulated med-tech, DTC e-commerce, and national consumer brands. You will shape media strategies, own end-to-end planning, present to clients, and collaborate with in-house teams including analytics and engineering.

You will work with AI-enabled platforms and drive automation to improve QA, pacing, and reporting. The role blends strategy, activation, and measurement with leadership responsibilities in a

Qualifications

• 3+ years of media planning experience in an agency or multi-brand environment.
• Growing expertise in 2+ digital media channels with a strong understanding of traditional media planning and buying.
• Hands-on experience with Meta Ads and Google Ads; familiarity with TikTok and Programmatic is a plus.
• Experience with syndicated research tools (MRI-Simmons or similar), GA4, and platform reporting; bonus for Supermetrics, Data Studio, PowerBI.
• Experience in regulated categories such as healthcare or med-tech, including HIPAA-aware targeting and measurement.
• Excellent written and verbal communication; ability to produce precise, high-quality documents on time.
• Leadership: facilitates team problem solving, maintains composure under pressure, and communicates with all levels.
• Self-starter with integrity, results-oriented, and strong attention to detail.

Responsibilities

• Collaborate with senior media leads on media strategy for a portfolio of clients.
• Lead development of media plans end to end: audience, channel mix, budget allocation, and creative specs.
• Execute media plans and monitor impact on the overall media mix; adapt to rapid channel changes.
• Partner with analytics to ensure measurement is set up and flows correctly.
• Contribute to media measurement and testing strategy; build reports and actionable recommendations.
• Coach and mentor associate and junior planners; manage client and internal team communications.

Skills

Media planning

Agency experience

Digital media

Measurement & reporting

Team leadership

Tools

Meta Ads

Google Ads

TikTok

Programmatic

Job description

space150 is seeking a Senior Media Planner to lead planning for a client roster spanning regulated med-tech, DTC e-commerce, and national consumer brands. You will shape media strategies, own end-to-end planning, present to clients, and collaborate with in-house teams including analytics and engineering.

You will work with AI-enabled platforms and drive automation to improve QA, pacing, and reporting. The role blends strategy, activation, and measurement with leadership responsibilities in a