Strategic Media Planner & AI-Driven Insights Lead

InMarket; United States; Remote; USD 70,000 - 120,000; Full time

Job summary

InMarket is a 360-degree consumer intelligence and real-time activation platform serving thousands of top brands. The company has won MarTech Breakthrough Awards and is committed to diversity, inclusion, and equal opportunity.

We are seeking a strategic media professional to develop plans, translate data into compelling narratives, and lead AI-driven insights to optimize client investments across channels, moments, and budgets. Join a team focused on innovation and measurable impact.

Qualifications

Responsibilities

• Develop media plans and strategic recommendations connecting client business objectives to audiences, Moments, channels, budgets, and flighting.
• Build client-facing planning collateral that is accurate, creative, and thorough.
• Stay abreast of emerging consumer behaviors, media channels, and technologies.
• Lead strategic response to RFPs and briefs, partnering with Sales to shape a differentiated point of view.
• Co-present at client meetings, representing the strategic rationale with confidence.
• Use in-flight and prior campaign performance to inform the next plan and drive client investment.
• Translate complex data into simple, compelling narratives that answer the 'So What?' and 'Now What?'.
• Partner with Account Management, Ad Operations, and Data Insights to interpret campaign performance.
• Contribute to Quarterly Business Reviews, identifying macro trends and growth opportunities.
• Use AI to pull, structure, and analyze data for actionable client insights.
• Develop AI-powered client presentations and narratives from concept to final polish.
• Build reusable AI skills, agents, and workflows that drive efficiencies and amplify outputs.

Job description

InMarket is a 360-degree consumer intelligence and real-time activation platform serving thousands of top brands. The company has won MarTech Breakthrough Awards and is committed to diversity, inclusion, and equal opportunity.

We are seeking a strategic media professional to develop plans, translate data into compelling narratives, and lead AI-driven insights to optimize client investments across channels, moments, and budgets. Join a team focused on innovation and measurable impact.