Senior Media Planner

Fuse Interactive; California (MO); On-site; USD 80,000 - 100,000; Full time

Job summary

Join a forward-thinking company as a Senior Media Planner, where your expertise will shape and execute innovative omni-channel media campaigns. Collaborate within a dynamic team to leverage market opportunities and drive client success. This role offers a chance to work with diverse media channels, ensuring strategies are grounded in insights and analytics. With a focus on continuous learning and development, you'll thrive in an environment that values creativity and collaboration. If you're ready to take your media planning career to the next level, this is the perfect opportunity for you.

Benefits

Medical Insurance

Vision Insurance

401(k) Plan

Qualifications

• 4+ years of experience in integrated media planning.
• Deep knowledge of funnel tactics and campaign evaluation metrics.

Responsibilities

• Prepare and present comprehensive media plans and proposals.
• Maintain and evaluate campaign performance regularly.
• Coordinate media buying processes to achieve results.

Skills

Integrated Media Planning

Media Buying

Communication Skills

Analytical Skills

Organizational Skills

Problem Solving

Education

Degree in Marketing or Advertising

Tools

IBM

Acoustic

Datorama

Adobe

Tableau

Microsoft Office Suite

Job description

This range is provided by Fuse Interactive. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$80,000.00/yr - $100,000.00/yr

Position Summary:

The Senior Media Planner is a key player with hands on leadership to shape and execute effective omni-channel media campaigns which leverage market opportunities and deliver on client goals. This role requires you to work as part of an integrated media planning team to ensure media is grounded in insights, experience, and current knowledge of client products.

Key Responsibilities:

• Take direction from Media Director to prepare, write and present comprehensive media plans, proposals and analysis that align with client objectives and advertising strategies.
• Collaborate and assist other planners on the team to ensure media plans are developed using required templates for cohesive presentation of all required components.
• Maintain the media plan and regularly evaluate the campaign performance.
• Prepare and present evaluations of media opportunities, media trends and issues of interest to clients.
• Coordinate with all internal teams to ensure cohesive omni-channel planning and presentation.
• Initiate and coordinate the media buying process to deliver exceptional results.
• Oversee the administration and maintenance of the media plan.
• Responsible for accurate and timely client finance reports and budget control reports (BCRs).
• Ensure client budgets are managed and on track.
• Support the creation of campaign post reports.
• Source and evaluate proposals from media partners as required.
• Prepare media Point of Views (POVs)/evaluations.
• Remain up to date with latest updates from major media partners.
• Continue to proactively develop knowledge of the media landscape and target audiences.

Desired Skills & Experience:

• Professional or educational background in Marketing and/or Advertising.
• 4+ years of experience in integrated media planning in an agency setting.
• Experience with media channels and media buying, including OOH, DOOH, CTV, Linear, Activations, Endemic Direct buys.
• Hands-on experience with tool such as IBM, Acoustic, Datorama, Adobe, Core metrics, Web trends and knowledge of analytics tools (e.g. Tableau, Looker).
• Familiarity with campaign evaluation metrics and analytics.
• Deep knowledge of funnel tactics.
• Excellent written and verbal communication skills.
• Highly developed organizational skills with a strong attention to detail and accuracy.
• Ability to work collaboratively as well as independently.
• Proactive approach to problem solving, assisting the team, self-development, etc.
• Proficient in Microsoft Office Suite (Word, Excel and PowerPoint) and Keynote.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Advertising, Marketing, and Strategy/Planning

• Industries

  Advertising Services

Referrals increase your chances of interviewing at Fuse Interactive by 2x

Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

Get notified when a new job is posted.

Sign in to set job alerts for “Media Planner” roles.

Content Creator and Social Media Manager (Contract)

Executive Communications / Social Media Manager

Facebook Ads Specialist (Media Buyer) - REMOTE

Sr. Paid Media Manager - Entertainment (MUST HAVE ENTERTAINMENT MARKETING EXPERIENCE)

Los Angeles Metropolitan Area 1 month ago

San Marino, CA $60,000.00-$75,000.00 2 months ago

Public Relations Manager – High-Impact Media & Executive Branding

Consumer Insights & Media Analytics Manager

PR Manager – Media Relationships - Remote

Business Development Manager, Creators and Media

Senior Account-Based Marketing (ABM) Manager - (East Coast, USA)

San Francisco, CA $135,000.00-$165,000.00 1 month ago

California, United States $66,000.00-$126,000.00 1 week ago

General Manager, Communications, Media, Entertainment and Technology

Los Angeles Metropolitan Area 8 hours ago

VP of Sales -Digital Advertising Account Manager

United States $60,000.00-$90,000.00 1 week ago

VP of Sales - Digital Advertising Account Manager

United States $80,000.00-$90,000.00 6 days ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.