Senior Measurement & Analytics Analyst - North America

TikTok; New York (NY); On-site; USD 122,000 - 209,000; Full time

Job summary

TikTok is seeking a full-time Measurement Analyst in New York. You will partner with Measurement Partners, Sales and Product teams to analyze data, inform measurement strategies and optimize ad campaigns to improve ROI.

You will build and maintain dashboards, apply statistical models, and develop prototype tools in Python/R to scale insights across campaigns. A data-driven mindset and strong communication are essential.

Qualifications

• 5+ years of analytics and digital advertising experience.
• Bachelor's degree in a quantitative field.
• Experience with SQL, Python/R and data visualization.

Responsibilities

• Analyze and interpret data to inform measurement strategies.
• Build dashboards and visualizations to inform business decisions.
• Provide actionable insights to optimize ad campaigns and ROI.
• Train measurement teams on reporting and dashboards.
• Stay current with industry trends and new measurement methodologies.

Skills

SQL

Python

R

Data analysis

Statistical modeling

Experimentation/attribution

Communication of insights

Education

Quantitative degree

Tools

Python

R

Visualization tools

SQL

Job description

TikTok is seeking a full-time Measurement Analyst in New York. You will partner with Measurement Partners, Sales and Product teams to analyze data, inform measurement strategies and optimize ad campaigns to improve ROI.

You will build and maintain dashboards, apply statistical models, and develop prototype tools in Python/R to scale insights across campaigns. A data-driven mindset and strong communication are essential.