Measurement Partner, CPG Ad Analytics & Strategy

TikTok; New York (NY); Presencial; USD 122.000 - 209.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Medical insurance

401(k) with company match

Paid parental leave

Descripción de la vacante

TikTok is seeking a Measurement Partner for CPG within Global Monetization Product and Technology in New York. You will lead cross-functional measurement projects for clients and agencies, helping quantify the impact of advertising investments on TikTok’s platform.

Responsibilities include strategic consulting with revenue and product teams, building learning agendas, and delivering tailored analytics. A strong quantitative background and client-facing experience are required.

Formación

• 5+ years of experience with digital advertising or large marketing-related organizations in commerce-related fields.
• A track record of inferential problem-solving through experimental design and analytical methods.
• Familiarity with experiment, incrementality, attribution, Marketing Mix Model analyses.

Responsabilidades

• Partner primarily with clients and agencies to provide good measurement that can lead to better understanding of their performance on the platform.
• Focus on strategic consulting together with revenue and product teams to help drive and implement learning agendas for clients.
• Analyze data to develop advanced analytics projects tailor-made for clients to prove that TikTok works.
• Manage client and agency feedback to ensure their voice is reflected with our product and partnerships teams.

Conocimientos

Digital advertising

Analytical problem solving

Experiment design

Time management

Cross-functional collaboration

Client communication

Educación

Bachelor's degree in quantitative field

Herramientas

SQL

R

Descripción del empleo

TikTok is seeking a Measurement Partner for CPG within Global Monetization Product and Technology in New York. You will lead cross-functional measurement projects for clients and agencies, helping quantify the impact of advertising investments on TikTok’s platform.

Responsibilities include strategic consulting with revenue and product teams, building learning agendas, and delivering tailored analytics. A strong quantitative background and client-facing experience are required.