Senior Marketing Strategist - Renewable Energy B2B (Hybrid)

Qcells EPC; Houston (TX); Hybrid; USD 110,000 - 140,000; Full time

Job summary

Hanwha Qcells USA Corp (Qcells USA) seeks a Sr. Marketing Specialist to drive strategy and execution of Marketing Communication for Module and EPC businesses in the U.S. market.

Reporting to the Head of Market Intelligence & Communication, you will develop differentiated market positioning and messaging across events, press, LinkedIn, and thought leadership. The role requires strong B2B renewable energy marketing experience, IRA familiarity, and a track record of coordinating cross-functional

Qualifications

• 6+ years in B2B marketing or related strategic communications for renewable energy buyers.
• Working knowledge of U.S. utility-scale solar market, IRA provisions, domestic content requirements, FEOC restrictions.
• Experience managing national-scale exhibition strategy and execution.
• Strong PR and media relations, including press releases and corporate positioning.
• Brand management across channels (visual identity, messaging, assets).
• Cross-functional coordination at Marketing Manager level.
• Experience tracking marketing budgets and ROI with structured reporting to leadership.

Responsibilities

• Own brand consistency across outputs, including messaging and asset standards.
• Direct external agencies to maintain weekly content cadence and track marketing ROI.
• Own PR strategy end-to-end: announcements, press releases, media placements, sponsorships.
• Plan and execute presence at major industry exhibitions, including budget tracking and ROI reporting.
• Draft internal communications on market developments and company milestones; coordinate internal messaging.

Skills

B2B marketing

Corporate communications

Strategic communications

PR & media relations

Brand management

Cross-functional coordination

Budget tracking

Tools

Salesforce

Tableau

Power BI

Job description

Hanwha Qcells USA Corp (Qcells USA) seeks a Sr. Marketing Specialist to drive strategy and execution of Marketing Communication for Module and EPC businesses in the U.S. market.

Reporting to the Head of Market Intelligence & Communication, you will develop differentiated market positioning and messaging across events, press, LinkedIn, and thought leadership. The role requires strong B2B renewable energy marketing experience, IRA familiarity, and a track record of coordinating cross-functional