Senior Marketing Specialist

LHH; Pennsylvania; Hybrid; USD 48,216 - 57,859; Full time

Benefits offered by this job

Medical, dental, and vision insurance

401K plan

Paid Sick Leave

Commuter benefits

Job summary

A recruitment solutions firm is looking for a Senior Marketing Specialist with at least 5 years of experience for a hybrid position in Pennsylvania. The role includes coordinating tradeshows and managing Salesforce CRM to enhance marketing efforts. Key qualifications include a Bachelor's degree in relevant fields and proficiency in marketing automation tools. Competitive hourly compensation ranges from $35.00 to $42.00, with a comprehensive benefits package to support employees' needs.

Qualifications

• 5 years of experience in tradeshow and events, marketing, or CRM roles required.
• Highly organized and self-motivated, capable of managing multiple priorities.
• Experience with Salesforce CRM and lead management.

Responsibilities

• Coordinate logistics for tradeshows and industry events.
• Lead the use of Salesforce CRM for lead tracking.
• Organize digital sales collateral and maintain marketing databases.

Skills

Salesforce CRM proficiency

Marketing automation expertise

Strong written communication skills

Organizational skills

Education

Bachelor's degree in Marketing or related fields

Tools

Pardot

Job description

LHH Recruitment Solutions is currently seeking a senior marketing specialist with 5 or more years of experience for a contract to hire role for our manufacturing client. This is hybrid in Bucks County, PA; 3 days onsite 2 days work from home. This is a great role that offers the opportunity to work with a results‑oriented and dedicated team.

Responsibilities

• Coordinate all logistics for tradeshows and industry events, including registration, booth setup, and preparation of promotional materials.
• Must be able to travel for both domestic and international events; maintain all required travel documentation (passport and visas when applicable)
• Lead and enhance the use of the Salesforce CRM platform to support efficient lead capture, qualification, assignment, and tracking across integrated marketing and sales workflows.
• Build and maintain Salesforce dashboards and reports to monitor funnel performance, evaluate campaign ROI, and track key sales enablement metrics.
• Manage and organize digital sales collateral within SharePoint, ensuring all content remains up-to-date, easily accessible, and aligned with sales team needs.
• Capture and import event leads into Salesforce, applying accurate tagging, segmentation, and routing to ensure timely and effective follow‑up.
• Partner with Customer Care to design and execute aftermarket campaigns targeting existing customers, leveraging Pardot and Salesforce for list segmentation, automated email journeys, and performance analysis to drive retention and upsell opportunities.
• Maintain and organize marketing databases, contact lists, and campaign archives within Salesforce and Pardot, ensuring data accuracy and accessibility.

Qualifications

• Bachelor’s degree in Marketing, Communications, Political Science, Health and Science, or related fields
• Highly proficient in Salesforce CRM, with expertise in lead management, reporting, and campaign performance tracking.
• Hands‑on experience with Pardot, marketing‑qualified lead (MQL) frameworks, and best practices in marketing automation.
• Highly organized, self‑motivated, and capable of managing multiple priorities in a fast‑paced environment.
• Demonstrated success managing CRM‑integrated campaigns and driving lead engagement.
• Strong written and verbal communication skills with the ability to create compelling content and collaborate cross‑functionally.

Experience

• 5 years experience in a tradeshow and events, marketing, sales enablement, or CRM‑focused role

Employment Type

Contract to Hire

Compensation

$35.00-$42.00 per hour

Benefit offerings available for our associates include medical, dental, vision, life insurance, short‑term disability, additional voluntary benefits, EAP program, commuter benefits and a 401K plan. Our benefit offerings provide employees the flexibility to choose the type of coverage that meets their individual needs. In addition, our associates may be eligible for paid leave including Paid Sick Leave or any other paid leave required by Federal, State, or local law, as well as Holiday pay where applicable.

Equal Opportunity Employer/Veterans/Disabled

To read our Candidate Privacy Information Statement, which explains how we will use your information, please navigate to https://www.lhh.com/us/en/candidate-privacy

The Company will consider qualified applicants with arrest and conviction records in accordance with federal, state, and local laws and/or security clearance requirements, including, as applicable:

• The California Fair Chance Act
• Los Angeles City Fair Chance Ordinance
• Los Angeles County Fair Chance Ordinance for Employers