Marketing Specialist

Adecco US, Inc.; Houston (TX); On-site; USD 42,000 - 60,000; Full time

Benefits offered by this job

Medical insurance

401K plan

Paid leave

Job summary

Adecco US, Inc. is seeking a hands-on Digital Marketing Specialist on a contract basis for a role based in Houston, TX.

You will drive traffic, engagement, and conversion across web and campaign channels, building pages and optimizing content for user experience. You will manage campaigns across web, paid, social, and other channels, apply SEO best practices, and report on performance to identify opportunities for improvement.

Qualifications

• 3+ years of experience in digital marketing, web marketing, campaign execution, SEO or related areas.
• Hands-on experience developing or managing web and landing-page content within a CMS.
• Working knowledge of SEO principles and digital content optimization.
• Experience with web analytics, campaign measurement, and performance reporting.
• Experience with marketing automation, email marketing, CRM, or campaign platforms.

Responsibilities

• Develop new landing pages and campaign pages while optimizing existing website content for UX, engagement, and conversion.
• Execute digital marketing campaigns across web, paid, social, and other digital channels.
• Monitor website and campaign performance using analytics and reporting tools and identify opportunities to improve results.
• Apply on-page SEO best practices, including keyword optimization, metadata, internal linking, and content structure.
• Support website content updates, page launches, campaign tracking, and ongoing digital optimization.
• Perform quality assurance across pages, links, forms, tracking, and campaign assets to ensure everything functions properly.
• Analyze performance data and recommend improvements to digital content, campaigns, and customer journeys.
• Support broader marketing initiatives to increase awareness, engagement, and interest in the company’s products and services.

Skills

Digital marketing

CMS experience

SEO knowledge

Web analytics

Marketing automation

Tools

Google Analytics

CRM software

Job description

Digital Marketing Specialist - Contract

Our client, a large global organization within the industrial technology and manufacturing space, is seeking a hands-on Digital Marketing Specialist for a contract opportunity in Houston, TX. This role will focus on creating and optimizing digital experiences that drive traffic, engagement, and conversion across web and campaign channels.

Position Details

• Location: Houston, TX
• Schedule: Monday-Friday, 8:00 AM-5:00 PM
• Pay Rate: $ 36.80/hour
• Employment Type: Contract

Key Responsibilities

• Develop new landing pages and campaign pages while optimizing existing website content for user experience, engagement, and conversion.
• Execute digital marketing campaigns across web, paid, social, and other digital channels.
• Monitor website and campaign performance using analytics and reporting tools and identify opportunities to improve results.
• Apply on-page SEO best practices, including keyword optimization, metadata, internal linking, and content structure.
• Support website content updates, page launches, campaign tracking, and ongoing digital optimization.
• Perform quality assurance across pages, links, forms, tracking, and campaign assets to ensure everything functions properly.
• Analyze performance data and recommend improvements to digital content, campaigns, and customer journeys.
• Support broader marketing initiatives designed to increase awareness, engagement, and interest in the company’s products and services.

Qualifications

• 3+ years of experience in digital marketing, web marketing, campaign execution, SEO, or a related area.
• Hands-on experience developing or managing web and landing-page content within a CMS.
• Working knowledge of SEO principles and digital content optimization.
• Experience with web analytics, campaign measurement, and performance reporting.
• Experience with marketing automation, email marketing, CRM, or campaign platforms.
• Strong written communication, analytical, organizational, and problem-solving skills.
• Ability to manage multiple digital projects and deadlines with strong attention to detail.
• B2B marketing experience preferred.
• Industrial or manufacturing industry experience is a plus.

Pay Details: $36.00 per hour

Benefit offerings available for our associates include medical, dental, vision, life insurance, short-term disability, additional voluntary benefits, EAP program, commuter benefits and a 401K plan. Our benefit offerings provide employees the flexibility to choose the type of coverage that meets their individual needs. In addition, our associates may be eligible for paid leave including Paid Sick Leave or any other paid leave required by Federal, State, or local law, as well as Holiday pay where applicable.

Equal Opportunity Employer/Veterans/Disabled

To read our Candidate Privacy Information Statement, which explains how we will use your information, please navigate to https://www.adecco.com/en-us/candidate-privacy

The Company will consider qualified applicants with arrest and conviction records in accordance with federal, state, and local laws and/or security clearance requirements, including, as applicable:

• The California Fair Chance Act
• Los Angeles City Fair Chance Ordinance
• Los Angeles County Fair Chance Ordinance for Employers
• San Francisco Fair Chance Ordinance

Massachusetts Candidates Only: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.