Senior Marketing Specialist

PipelinePlus; Chicago (IL); Remote; USD 70,000 - 80,000; Full time

Job summary

A leading coaching and training company is seeking a proactive Senior Marketing Specialist to drive growth and elevate their brand. This remote role involves developing integrated marketing campaigns, managing CRM tools, and collaborating with leadership to achieve measurable results. Ideal candidates will have a strong background in digital marketing, excellent communication skills, and a collaborative spirit.

Benefits

Comprehensive health benefits

Flexible work environment

Qualifications

• 5+ years of marketing experience, strong background in digital marketing.
• Proven ability to create and execute marketing programs.

Responsibilities

• Develop and execute integrated marketing campaigns.
• Manage HubSpot CRM for lead generation and marketing automation.
• Plan and execute high-impact event logistics.

Skills

Digital Marketing

Project Management

Communication

Education

Bachelor's degree in Marketing

Tools

HubSpot

Canva

WordPress

Microsoft Office Suite

Job description

This range is provided by PipelinePlus. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$70,000.00/yr - $80,000.00/yr

Job Title: Senior Marketing Specialist

Location: 100% remote role – US time zones only

Department: Marketing

Reports To: Director of Marketing

Team Culture: Collaborative, fast-paced, kind, and focused on excellence

Note: This job description is not exhaustive and may evolve as business needs change.

If you’re creative, quick on your feet, and thrive on turning ideas into action—you’ll love working alongside seasoned leaders who’ll help you grow.

PipelinePlus is the go-to coaching and training company for the world’s leading professional services firms—and we’re growing.

We’re looking for a proactive, results-driven Senior Marketing Specialist to help us tell our story, expand our reach, and elevate our brand. In this high-impact role, you’ll collaborate closely with our Marketing Director and our CEO, David Ackert—best-selling author of The Short List. You’ll be mentored by seasoned leaders while having the independence to own and drive key projects from start to finish.

This role is ideal for a self-starter who’s ready to take the reins, make smart decisions, and create meaningful work that drives growth and builds influence.

What You’ll Do:

• Develop and execute integrated marketing campaigns across digital, video, web, content, email, and events.
• Write, design, and publish compelling marketing materials that reflect our expert voice and visual identity.
• Manage our HubSpot CRM to support lead generation, marketing automation, and customer retention.
• Plan and execute high-impact event logistics, including webinars, sponsorships, and conference participation.
• Create clear and actionable creative briefs to align internal teams and drive successful outcomes.
• Partner with the sales team to support product launches, BD campaigns, and outreach strategies.
• Stay current on marketing trends, competitor strategies, and client insights to keep us ahead of the curve.
• Track performance and manage the marketing budget to maximize ROI and ensure fiscal responsibility.

What You Bring to the Table:

• 5+ years of marketing experience, with a strong background in digital marketing and brand growth.
• Proven ability to create and execute marketing programs that drive measurable results.
• Strong writing, communication, and project management skills.
• Experience in video production, motion graphics, editing, or scriptwriting is a big plus.
• Proficiency with HubSpot, Canva, WordPress, Microsoft Planner or Asana, and Microsoft Office Suite.
• A collaborative spirit and entrepreneurial mindset—you take initiative, adapt quickly, and solve problems creatively.
• Ability to manage multiple projects and deadlines while staying organized and detail-oriented.
• Bachelor’s degree in Marketing or a related field.

What It's Like to Work Here:

• You’ll work directly with a marketing leader who values creativity, clarity, and follow-through.
• You’ll support and learn from a visionary CEO known across the industry for thought leadership and innovation.
• You’ll have autonomy, flexibility, and the chance to make your mark on a growing, purpose-driven brand.

Application Requirements:

• Please send us a 1-2 minute video introducing yourself and telling us why you think you would be a good fit for this role. Please send a link to your video to [e-mail].
• Along with the link to your video, please send a copy of your resume and cover letter.

Please note that we only look at applications AFTER we have received the above items. <------

Why you’ll love working at PipelinePlus:

You’ll be joining a supportive and collaborative environment where your work directly contributes to the success of our team and company. This is a chance to immerse yourself in all aspects of a growing business, learn new skills, and make a tangible impact.

• We are leaders - Leadership is not limited to our management team. It’s something everyone at PipelinePlus embraces and embodies.
• We are doers - We believe the only way to predict the future is to build it. Creating solutions that will lead our company and our industry is what we do -- on every project, every day.
• We are learning - We’re not afraid to dig in and uncover the truth, even if it’s scary or inconvenient. Everyone here is continually learning on the job, no matter if we’ve been in a role for one year or one minute.
• We are client-obsessed - We are committed to our clients and merchants and believe in connecting people with possibility.
• Work from anywhere – 100% remote position (EST, CT, MT or PT time zones only).
• Competitive compensation based on experience with comprehensive health benefits.

About us:

With over 20 years of experience in business development for professional services, PipelinePlus is a consulting services company specializing in revenue growth and generation. Our PipelinePlus software suite and advisory services will elevate your business development outcomes.

PipelinePlus is an equal-opportunity employer. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, gender, sex, age, religion, creed, national origin, ancestry, citizenship, marital status, sexual orientation, physical or mental disability (where the applicant is qualified to perform the essential functions of the job with or without reasonable accommodations), medical condition, protected veteran status, gender identity, genetic information, or any other characteristic protected by federal, state, or local law.

Applicants who are interested in applying for a position and require special assistance or accommodation during the process due to a disability should contact the PipelinePlus Recruiting Team at [e-mail].

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Software Development

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