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Senior Marketing Specialist

Trident Experiential

Chicago (IL)

Hybrid

USD 70,000 - 90,000

Full time

3 days ago
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Job summary

A leading event agency in Chicago is seeking a Sr. Marketing Specialist to develop and execute a comprehensive marketing strategy. The ideal candidate will blend creativity with performance thinking, driving brand awareness and client loyalty in a fast-paced environment.

Qualifications

  • 4–5 years of experience in marketing preferred.
  • Strong portfolio of digital and content work.

Responsibilities

  • Develop and execute a comprehensive marketing plan.
  • Manage and optimize the company website and social media strategy.
  • Design and execute integrated campaigns across various platforms.

Skills

Digital Marketing
Content Development
Project Management

Tools

HubSpot
Google Analytics
Canva
Adobe Suite

Job description

Job Title: Sr. Marketing Specialist

Location: Chicago (Hybrid)

Company: Trident Experiential

Reports to: Director of Client Solutions

Type: Full-Time

About Us

Trident Experiential is a high-growth event agency based in Chicago, known for turning mission-critical corporate and association gatherings into powerful, behavior-shifting experiences. We’ve just launched our new brand—but we’re far from starting from scratch. As a “startup” with a running start, we’re backed by 30 years of experience, exceptional clients, and a bold new creative direction. Now we’re looking for a growth-minded marketing leader to amplify our reach, sharpen our positioning, and help us redefine our corner of a $2T industry…and look good doing it.

Position Overview

We’re seeking a Marketing Manager or ambitious and proven Marketing Specialist ready to stretch his/her wings to own and execute a comprehensive marketing strategy that drives brand awareness, inbound opportunities, and long-term client loyalty. This role blends creativity with performance thinking, and strategic vision with hands-on execution.

You’ll be the first dedicated marketing hire—laying the foundation for the department while collaborating closely with the CEO, Client Strategy, and Planning teams. This opportunity is ideal for someone who thrives in a fast-paced, entrepreneurial setting and wants to grow their event marketing skills, and possibly an entire MARCOMM department behind them.

Key Responsibilities

  • Strategic Planning & Management
  • Develop and execute a comprehensive marketing plan aligned with company growth targets
  • Analyze industry trends, competitors, and client behavior to refine marketing strategy
  • Digital Marketing & Web Presence
  • Manage and optimize the company website, including SEO, content updates, and analytics
  • Own the social media strategy, including content planning, scheduling, engagement, and reporting
  • Launch and manage digital advertising campaigns (e.g., paid social, SEM, retargeting)
  • Content Development & Brand Storytelling
  • Create compelling, visually driven content, including blogs, newsletters, case studies, press releases, and bios
  • Maintain brand consistency through style guides, messaging documents, and visual assets (video, design, photography)
  • Work with internal experts to translate insights into thought leadership content
  • Campaign Development & Execution
  • Design and execute integrated campaigns across email, digital ads, and special projects
  • Coordinate with internal teams and external resources to bring campaigns to life
  • Track and report on campaign performance and continuously and iteratively optimizing results
  • Sales & Team Collaboration
  • Partner with the Client Solutions team to develop proposals, capabilities decks, and marketing collateral that supports lead generation
  • Collaborate across departments to align marketing efforts with business development goals
  • Support client event marketing needs
  • Participate in cross-functional meetings and strategic brainstorms
  • Marketing Operations & Administration
  • Build and document marketing SOPs to support scalable growth
  • Organize and manage marketing tools, content libraries, and brand assets
  • Support the selection and implementation of new tools (platforms, CRM integrations, etc.) as needed

Preferred Qualifications

  • 4–5 years of experience in marketing (agency or professional services preferred)
  • Strong portfolio of digital and content work
  • Comfortable with tools like HubSpot, Google Analytics, Canva, Adobe Suite, and other industry standard tools and technology
  • Freakishly meticulous writing and editing skills; detail-oriented
  • Data-savvy and driven by measurable results
  • Self-starter with a bias for action and love for building things from the ground up
  • Familiarity with B2B marketing or the events/hospitality space is a plus
  • Strong project management skills
  • To apply, please submit your cover letter detailing your interest in the position and why you'd be a great fit for our team. In addition, include a link to your portfolio (or samples of your work) that demonstrates your relevant experience and abilities

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