Senior Marketing Planning & Operations Lead | Hybrid

The Institute of Internal Auditors Inc; Florida; Hybrid; USD 120,000 - 160,000; Full time

Job summary

The Institute of Internal Auditors (IIA) seeks a Senior Manager, Marketing Planning & Operations in Lake Mary, FL. This hybrid role partners with marketing leadership to translate priorities into actionable plans, manages calendars and programs, and drives performance visibility.

You'll oversee governance, processes, and reporting while enabling cross-functional collaboration to strengthen member engagement.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related field.
• 7+ years of progressive experience in marketing operations, planning, or project management.
• Proven success leading complex cross-functional marketing initiatives.
• Strong understanding of integrated marketing planning, campaign management, and reporting.
• Experience with marketing technology platforms, dashboards, and reporting solutions.
• Excellent organizational, analytical, and prioritization skills.
• Strong communication and stakeholder management abilities for executive alignment.
• Experience developing operational processes, governance, and metrics to improve team effectiveness.

Responsibilities

• Lead annual and quarterly marketing planning with clear milestones and metrics.
• Manage the integrated marketing calendar across campaigns, digital marketing, events, and programs.
• Lead cross-functional initiatives from planning through execution on time and aligned with priorities.
• Develop and optimize marketing operations, governance, and best practices.
• Monitor risks, budgets, and resources with proactive leadership recommendations.
• Build and maintain marketing dashboards, KPI reporting, and executive updates.
• Facilitate planning meetings and stakeholder communications to drive accountability.

Skills

Marketing operations

Program management

Cross-functional collaboration

Stakeholder management

Analytics

Communication

Leadership

Education

Bachelor's degree in Marketing, Business, Communications

Tools

Asana

Monday.com

Jira

Smartsheet

Job description

The Institute of Internal Auditors (IIA) seeks a Senior Manager, Marketing Planning & Operations in Lake Mary, FL. This hybrid role partners with marketing leadership to translate priorities into actionable plans, manages calendars and programs, and drives performance visibility.

You'll oversee governance, processes, and reporting while enabling cross-functional collaboration to strengthen member engagement.