Senior Marketing Planning & Brand Strategy Lead

Walmart Inc.; Hoboken (NJ); On-site; USD 108,000 - 216,000; Full time

Benefits offered by this job

Health benefits

Live Better U

Paid time off

Job summary

Walmart Inc. in Hoboken, NJ, is seeking a Senior Manager, Marketing Planning And Strategy to guide brand renovations and new brand development within our private brands portfolio, focusing on Style brands across fashion, home and beauty.

This role requires a strategic mindset and data-driven insights to optimize brand development and drive growth. You will lead cross-functional collaboration with Merchandising, Marketing, Insights, and Creative to build world-class brands that customers connect

Qualifications

• Bachelor's degree in Business, Marketing, Communications, or related field with 3 years' experience in marketing or related field OR 7 years in marketing or related field.

Responsibilities

• Collaborate with Private Brand Management & Merchandising to evaluate and renovate private brand portfolios.
• Support implementation teams to bring brands to life across customer touchpoints.
• Influence cross-functional teams to build world-class brands aligned with corporate goals.
• Analyze market trends and competitive landscape to inform strategy adjustments and identify opportunities.

Skills

Brand development

Cross-functional leadership

Strategic thinking

Data-driven insights

Education

Bachelor's degree in Business, Marketing

Job description

Walmart Inc. in Hoboken, NJ, is seeking a Senior Manager, Marketing Planning And Strategy to guide brand renovations and new brand development within our private brands portfolio, focusing on Style brands across fashion, home and beauty.

This role requires a strategic mindset and data-driven insights to optimize brand development and drive growth. You will lead cross-functional collaboration with Merchandising, Marketing, Insights, and Creative to build world-class brands that customers connect