Senior Marketing Leader – Brand & Growth Strategy

Connex Credit Union, Inc.; North Haven (CT); On-site; USD 105,000 - 157,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage

Paid time off

401(k) with company match

Tuition reimbursement

Community outreach opportunities

Job summary

Connex Credit Union is seeking an AVP Marketing in North Haven, CT to lead brand strategy, campaigns, and product marketing, driving growth through integrated programs and community engagement.

The role requires 7–10 years of senior management and communications experience, a BS in business/marketing/communications, and strong leadership, budgeting, and strategic planning capabilities. You’ll partner with executive leadership to set annual plans and report on marketing performance.

Qualifications

• Minimum BS degree in business, marketing, or communications.
• 7–10 years of senior management and communications experience.
• Strong leadership and coaching experience.
• Experience in strategic planning and budgeting.

Responsibilities

• Develop and implement a cohesive marketing strategy to increase brand awareness.
• Plan and manage marketing initiatives for product lines and campaigns.
• Manage annual budget and monitor variances.
• Develop events, communications, and media strategies and reports for leadership.

Skills

Leadership

Strategic planning

Budgeting

Marketing strategy

Communication

Education

BS in business/marketing/communications

Job description

Connex Credit Union is seeking an AVP Marketing in North Haven, CT to lead brand strategy, campaigns, and product marketing, driving growth through integrated programs and community engagement.

The role requires 7–10 years of senior management and communications experience, a BS in business/marketing/communications, and strong leadership, budgeting, and strategic planning capabilities. You’ll partner with executive leadership to set annual plans and report on marketing performance.