Senior Marketing Lead, US Prestige Brands (Hybrid)

Brobston Group; New York (NY); Hybrid; USD 110,000 - 151,000; Full time

Benefits offered by this job

Medical, Dental, & Vision Insurance

Life and Disability Insurance

Paid Time Off

Paid Volunteer Days

Paid Company Holidays

401K with Company Match

Tuition Reimbursement

Product Discounts

Job summary

Shiseido Americas, headquartered in New York, seeks a Senior Manager, US Marketing to lead US marketing for Narciso Rodriguez and Tory Burch. You will own the annual calendar, integrate programs across channels, and steward the A&P budget to meet brand and financial goals.

You will work with media partners and global brand holders, forecast product launches, and drive retailer programs and POS materials in a collaborative, data-driven environment.

Qualifications

• College degree required.
• 5+ years of US marketing experience for a beauty brand, preferably prestige.
• Ability to develop trade marketing plans and promotional briefs.
• Strong leadership, analytical, interpersonal and creative skills.
• Excellent oral, written, and presentation skills.
• Knowledge of competitive marketplace and retail environments.
• Proficiency with PowerPoint, Excel, Word; AI familiarity.

Responsibilities

• Develop and execute US marketing plans for Narciso Rodriguez and Tory Burch.
• Own the annual marketing calendar and translate strategy into integrated programs.
• Define retailer marketing programs for existing products and launches.
• Collaborate with media, agency partners, and global brand holders for assets and activation.
• Forecast product demand with sales operations to align with turnover timing.
• Lead retailer.com programs and deliver assets for launches and sets.
• Manage marketing budget, ROI, and performance reporting.
• Communicate with brand holders on US market needs and pricing.

Skills

Brand marketing strategy

Leadership

Analytical thinking

Communication & presentation

Market knowledge (US fragrance)

Creativity & ideation

MS PowerPoint

MS Excel

MS Word

AI awareness

Education

Bachelor's degree

Tools

MS PowerPoint

Excel

Word

AI

Job description

Shiseido Americas, headquartered in New York, seeks a Senior Manager, US Marketing to lead US marketing for Narciso Rodriguez and Tory Burch. You will own the annual calendar, integrate programs across channels, and steward the A&P budget to meet brand and financial goals.

You will work with media partners and global brand holders, forecast product launches, and drive retailer programs and POS materials in a collaborative, data-driven environment.