Senior Marketing Lead, Cattle Vaccines & Growth

Zoetis, Inc; Atlanta (GA); Presencial; USD 180.000 - 240.000; Jornada completa

Descripción de la vacante

Zoetis, Inc. is seeking a Senior Manager of Cattle Bios Marketing to lead marketing initiatives for the cattle vaccine portfolio in the US, including brands like BOVISHIELD GOLD and INFORCE. The role involves owning the P&L plan, developing lifecycle strategies, and coordinating cross-functionally to drive growth.

Ideal location is one of the preferred states; other locations may be considered. This leadership role requires 7-10+ years in marketing with animal health experience and a relevant

Formación

• 7-10+ years of marketing leadership or related experience with demonstrable success.
• Animal health and livestock marketing experience preferred.
• Bachelor's degree with a concentration in Business or relevant major; MBA preferred.
• Excellent understanding of science-based marketing and the marketing process.
• Proven ability to develop and deliver best-in-class integrated marketing plans to address a dynamic market.
• Demonstrated experience in leading or influencing a team in a strategic initiative.

Responsabilidades

• Develop, implement, and measure marketing initiatives that grow the Zoetis vaccine portfolio and key brands.
• Develop sales and operating budgets within approved financial parameters to improve profitability.
• Participate in planning, market development, and product forecasting for current and upcoming assets.
• Collaborate with internal stakeholders and external vendors to drive market growth.
• Create and execute timely marketing activation plans to support demand creation.
• Lead NSM and POA development and execution; manage communications with customers and leadership.

Conocimientos

Marketing leadership

Budgeting

Cross-functional collaboration

Strategic marketing

Communication skills

Project management

MS Office

Zoetis systems

Educación

Bachelor's degree in Business or related field

MBA (preferred)

Herramientas

MS Office

Zoetis systems

Descripción del empleo

Zoetis, Inc. is seeking a Senior Manager of Cattle Bios Marketing to lead marketing initiatives for the cattle vaccine portfolio in the US, including brands like BOVISHIELD GOLD and INFORCE. The role involves owning the P&L plan, developing lifecycle strategies, and coordinating cross-functionally to drive growth.

Ideal location is one of the preferred states; other locations may be considered. This leadership role requires 7-10+ years in marketing with animal health experience and a relevant