Senior Marketing Lead, Cattle Vaccine Portfolio

Zoetis, Inc

Oklahoma

On-site

USD 120,000 - 180,000

Full time

9 days ago

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Job summary

Zoetis, Inc. seeks a Senior Manager of Cattle Bios Marketing to lead marketing initiatives for the cattle vaccine portfolio, including brands like BOVISHIELD GOLD and INFORCE. The role owns quarterly and annual P&L for US Cattle Bios and guides lifecycle strategy.

The ideal candidate has 7–10+ years in marketing leadership, experience in animal health, and a business-focused education. Strong cross-functional collaboration and strategic planning are essential to drive growth and profitability

Qualifications

  • 7-10+ years of marketing leadership or related experience with demonstrable success.
  • Animal health and livestock marketing experience is preferred.
  • Bachelor's degree with a concentration in Business or relevant major; MBA is preferred.
  • Excellent understanding of science-based marketing and the marketing process.

Responsibilities

  • Develop, implement, and measure marketing initiatives for the Cattle vaccine portfolio and key brands.
  • Develop sales and operating budgets within approved financial parameters to improve profitability.
  • Participate in market development, asset forecasting, and lifecycle planning for portfolio assets.
  • Collaborate with internal stakeholders and external vendors to drive market growth.
  • Create and execute timely marketing activation plans to support demand creation.
  • Lead NSMs and POAs and manage communications with customers and field teams.

Skills

Marketing leadership
Animal health marketing
Strategic planning
Team leadership

Education

Bachelor's degree in Business or related field
MBA preferred

Job description

Zoetis, Inc. seeks a Senior Manager of Cattle Bios Marketing to lead marketing initiatives for the cattle vaccine portfolio, including brands like BOVISHIELD GOLD and INFORCE. The role owns quarterly and annual P&L for US Cattle Bios and guides lifecycle strategy.

The ideal candidate has 7–10+ years in marketing leadership, experience in animal health, and a business-focused education. Strong cross-functional collaboration and strategic planning are essential to drive growth and profitability

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