Senior Marketing Communications Manager

591x Varian Medical Systems, Inc.; United States; On-site; USD 143,000 - 197,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k) retirement plan

Life insurance

Disability insurance

Paid parking/public transportation

Paid time off

Paid sick time

Job summary

Siemens Healthineers in the United States is seeking a senior Marketing Communications professional to lead integrated campaigns for cancer care narratives, product launches, and demand generation. You will partner with product marketing, sales, clinical teams, and operations to translate objectives into go‑to‑market programs and customer engagement across digital, events, PR, and field communications.

The role demands 7+ years in marketing communications, agency management, and a strategic yet

Qualifications

• Bachelor's degree required; MBA a plus.
• 7+ years in marketing communications with agency management experience.
• Experience developing integrated campaigns and go-to-market programs.
• Strong storytelling, messaging, and stakeholder management.
• Proficient in digital marketing and analytics.

Responsibilities

• Develop and execute integrated marketing communications plans aligned with cancer care narratives and product launches.
• Partner with product marketing, sales, clinical, and operations to translate objectives into campaigns.
• Create narratives and content for digital, social media, PR, events, and field communications.
• Guide tradeshow and congress strategy with cross-functional teams.
• Support global and regional communications initiatives.

Skills

Marketing communications

Agency management

Go-to-market

Cross-functional collaboration

Education

Bachelor's degree

MBA

Job description

Join us in pioneering breakthroughs in healthcare. For everyone. Everywhere. Sustainably. Our inspiring and caring environment forms a global community that celebrates diversity and individuality. We encourage you to step beyond your comfort zone, offering resources and flexibility to foster your professional and personal growth, all while valuing your unique contributions. Creates and implements Marcom and brand related guidelines, media plans, campaigns or programs.

Your role:

• You will support the development and execution of integrated marketing communications plans aligned with the cancer care narrative, business priorities, product launches, demand generation, and sales enablement.
• You will partner with product marketing, sales, commercial, clinical, marketing operations, and cross‑functional stakeholders to translate business objectives and customer insights into effective go‑to‑market programs, integrated campaigns, and customer engagement initiatives.
• You will help develop compelling narratives, messaging, and content and guide activation across digital, social media, public relations, events, congresses, customer and field communications, and other relevant channels while ensuring brand consistency and alignment with business priorities.
• You will assist with tradeshow and congress strategy in partnership with business line and cross‑functional stakeholders, including content development, promotions, customer engagement, lead‑generation activities, and post‑event reporting.
• You will support business line participation in tradeshows and congresses by coordinating assigned marketing communications activities and deliverables.
• You will provide marketing communications support for global and regional initiatives, including coordinating communications activities, sharing best practices, and supporting internal, executive, and customer‑facing communications.

Your expertise:

• You have a bachelor's degree or equivalent experience; an MBA is a plus.
• You bring 7 or more years of relevant marketing communications experience, including experience managing agencies and complex cross‑functional programs.
• You have demonstrated experience developing and executing integrated marketing campaigns, go‑to‑market programs, and product launch communications across multiple channels.
• You combine a strategic mindset with strong execution skills and can manage multiple priorities in a fast‑paced, matrixed environment.
• You have strong stakeholder management skills and a proven ability to influence, align, and collaborate across sales, product management, communications, and marketing teams.
• You are an exceptional writer, communicator, and presenter with experience developing differentiated value propositions, messaging, and customer‑focused content.
• You are proficient in digital marketing, marketing technologies, and performance analytics.
• Anticipated travel can be at least 25% of the time based on business needs.
• Experience in marketing medical devices, particularly interventional radiology products.

Who we are:

We are a team of more than 71,000 highly dedicated Healthineers in more than 70 countries. As a leader in medical technology, we constantly push the boundaries to create better outcomes and experiences for patients, no matter where they live or what health issues they are facing. Our portfolio is crucial for clinical decision‑making and treatment pathways.

How we work:

When you join Siemens Healthineers, you become one in a global team of scientists, clinicians, developers, researchers, professionals, and skilled specialists, who believe in each individual’s potential to contribute with diverse ideas. We are from different backgrounds, cultures, religions, political and/or sexual orientations, and work together, to fight the world’s most threatening diseases and enable access to care, united by one purpose: to pioneer breakthroughs in healthcare. For everyone. Everywhere. Sustainably.

Benefits:

The base pay range for this position is: $143,290 - $197,021. Factors which may affect starting pay within this range may include geography/market, skills, education, experience, and other qualifications of the successful candidate. If this is a commission eligible position the commission eligibility will be in accordance with the terms of the Company’s plan. Commissions are based on individual performance and/or company performance.

• medical insurance
• dental insurance
• vision insurance
• 401(k) retirement plan
• life insurance
• long‑term and short‑term disability insurance
• paid parking/public transportation
• paid time off
• paid sick and safe time

Pay Transparency Non‑Discrimination Provision:

Siemens Healthineers follows Executive Order 11246, including the Pay Transparency Nondiscrimination Provision. To learn more, Click here.

California Privacy Notice:

California residents have the right to receive additional notices about their personal information. To learn more, click here.

Export Control:

Successful candidate must be able to work with controlled technology in accordance with US export control law.

It is Siemens Healthineers’ policy to comply fully and completely with all United States export control laws and regulations, including those implemented by the Department of Commerce through the Export Administration Regulations (EAR), by the Department of State through the International Traffic in Arms Regulations (ITAR), and by the Treasury Department through the Office of Foreign Assets Control (OFAC) sanctions regulations.

Data Privacy:

We care about your data privacy and take compliance with GDPR as well as other data protection legislation seriously. For this reason, we ask you not to send us your CV or resume by email. We ask instead that you create a profile in our talent community where you can upload your CV.

To all recruitment agencies:

Siemens Healthineers does not accept agency resumes. Please do not forward resumes to our jobs alias, employees, or any other company location. Siemens Healthineers is not responsible for any fees related to unsolicited resumes.

Equal Employment Opportunity Statement:

Siemens Healthineers is an Equal Opportunity and affirmative action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.

EEO is the law. Applicants and employees are protected under Federal law from discrimination.