Senior Marketing Analytics Lead (Hybrid/Remote)

New Engen, Inc.; Seattle, New York, Denver (WA, NY, CO); Hybrid; USD 95,000 - 105,000; Full time

Benefits offered by this job

Remote/hybrid options

Unlimited PTO

Healthcare coverage

Life insurance

401(k) match

Parental leave

Employee discounts

Job summary

New Engen, Inc. is a digital marketing agency helping brands grow through data-driven strategies across media, creative, analytics, influencer, and retail channels.

We partner with clients through long-term relationships and specialized solutions like Donut Studios and Acorn Creator Suite, delivering measurable outcomes with a collaborative, craft-focused culture. Location-based roles include Seattle/NYC hybrid work with distributed teams nationwide, and flexible remote options for qualified

Qualifications

• 5+ years in analytics, measurement, or a closely adjacent field.
• Hands-on design and/or execution with MMM, geo holdout, incrementality, brand lift, forecasting, and full-funnel analysis.
• Proficiency in Python or R with working SQL knowledge.
• Familiarity with Tableau and BI tools.
• Web analytics or full-funnel user journey experience is a plus.
• Strong communicator with client-facing experience; agency/consulting background is a plus.
• Knowledge of paid media measurement and how it ties to media decisions.

Responsibilities

• Support measurement strategy and day-to-day execution across accounts.
• Design testing roadmaps and methodologies based on budget and data.
• Translate data into clear, actionable insights tied to business objectives.
• Partner cross-functionally with media, BI, data, and client leads.
• Build and scale measurement frameworks and playbooks.

Skills

Analytics

Measurement design

MMM

Geo holdout

Brand lift

Python/R

SQL

BI tools

Web analytics

Agency experience

Paid media

Communication

Tools

Tableau/BI tools

Job description

New Engen, Inc. is a digital marketing agency helping brands grow through data-driven strategies across media, creative, analytics, influencer, and retail channels.

We partner with clients through long-term relationships and specialized solutions like Donut Studios and Acorn Creator Suite, delivering measurable outcomes with a collaborative, craft-focused culture. Location-based roles include Seattle/NYC hybrid work with distributed teams nationwide, and flexible remote options for qualified