Senior Marketing Analytics Consultant

Fairygodboss; Cleveland (OH); On-site; USD 75,000 - 150,000; Full time

Benefits offered by this job

Medical/prescription coverage

Dental and vision options

401(k) with company match

Educational assistance

Wellness program

Job summary

PNC is seeking a Business Analytics Consultant Sr to elevate marketing analytics and support consumer and small business deposit programs. The role centers on designing experiments, measuring campaigns, and deriving insights that drive actionable improvement across marketing investments.

You will partner with stakeholders to translate complex analyses into business recommendations, using SQL, Python, and BI tools to track performance and promote data-driven decisions.

Qualifications

• 3-5 years of experience in analytics, with exposure to direct response or marketing analytics.
• Working knowledge of statistical testing and A/B testing concepts.

Responsibilities

• Leverages complex analytical tools to provide business and technical expertise for analytics processes and solutions.
• Consulting to clients on tool and strategy implementation, monitoring, and data quality.
• Determining the optimal analytic approach and supporting development, deployment and enhancements.
• Conceptualizing, developing and optimizing analytical solutions for leadership to enable data-driven decisions.
• Analyze results and communicate conclusions to a wide range of audiences.

Skills

Marketing analytics

Experimental design

SQL

Python

Tableau/Power BI

Cohort & vintage analysis

Attribution analysis

Data interpretation

Communication skills

Curiosity & attention to detail

Education

Bachelor's or Master's degree in a quantitative field

Tools

SQL

Python

Hadoop

Tableau

Power BI

Job description

PNC is seeking a Business Analytics Consultant Sr to elevate marketing analytics and support consumer and small business deposit programs. The role centers on designing experiments, measuring campaigns, and deriving insights that drive actionable improvement across marketing investments.

You will partner with stakeholders to translate complex analyses into business recommendations, using SQL, Python, and BI tools to track performance and promote data-driven decisions.