Senior Manager-Digital Product Management

American Express; New York (NY); Hybrid; USD 90,000 - 165,000; Full time

Job summary

An established industry player is seeking a passionate Sr Digital Product Manager to lead innovative experimentation programs for customer acquisition. In this dynamic role, you will design and optimize digital experiments, collaborating with diverse teams to enhance user experiences. If you thrive in a fast-paced environment and are eager to influence product strategies through data-driven insights, this opportunity is perfect for you. Join a company that values integrity and teamwork, and be part of a mission to deliver exceptional customer experiences while fostering your professional growth in a supportive environment.

Benefits

Competitive base salaries

Bonus incentives

6% Company Match on retirement savings plan

Free financial coaching

Comprehensive medical, dental, vision insurance

Flexible working model

20+ weeks paid parental leave

Free access to wellness centers

Confidential counseling support

Career development opportunities

Qualifications

• 5+ years in digital marketing or product management.
• Strong analytical and problem-solving skills required.
• Experience with A/B testing and digital product strategies.

Responsibilities

• Lead end-to-end experimentation strategy and execution.
• Collaborate with cross-functional teams for product development.
• Innovate and enhance customer experiences through data-driven insights.

Skills

Digital Marketing

Data Analysis

User-Centered Design

Agile Methodology

Analytical Skills

Problem Solving

Communication Skills

Innovation

Education

Bachelor's Degree in Business

Bachelor's Degree in Marketing

Bachelor's Degree in Computer Science

Tools

JIRA

Confluence

Google Analytics

Tableau

Optimizely

Adobe Target

Job description

You Lead the Way. We’ve Got Your Back.

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let’s lead the way together.

How we serve our customers is constantly evolving and is a challenge we gladly accept. Whether you’re finding new ways to prevent identity fraud or enabling customers to start a new business, you can work with one of the most valuable data sets in the world to identify insights and actions that can have a meaningful impact on our customers and our business. And, with opportunities to learn from leaders who have defined the course of our industry, you can grow your career and define your own path. Find your place in risk and analytics on #TeamAmex.

We are looking for a Sr Digital Product Manager to partner closely with the Director of Product to deliver on an ambitious and exciting experimentation program for our customer acquisition journeys across Consumer and Commercial experiences.

You will have the opportunity to design, launch, and optimize digital experiments that transform our acquisition journeys by deploying different tactics across A/B testing, multivariate experiments, and innovative strategies that optimize the consideration journey and funnel for key subchannels (i.e. Paid Search). You will have the opportunity to collaborate and partner with high performing teams across marketing, design, engineering, analytics and different product disciplines.

What type of work can you expect to do in this role at American Express?

• Be responsible for the end-to-end experimentation strategy, development and execution of new and emerging digital products following a User Centered Design approach.
• Innovate through collaboration, research, and analysis to continuously define a pipeline of experiments that enhance the experience and improve key priorities & desired outcomes to support Consumer and Small Business goals.
• Be a passionate advocate for the customer, grounding ideas in data driven solutions by partnering with our customer research team to incorporate user insights and principles throughout the process.
• Lead the Agile product development process (Lean, SAFe, Kanban) including writing user stories, defining support documents, and conducting usability testing.
• Leverage data-driven insights to inform the product development lifecycle.
• Stay on top of market trends and competitive landscape and evaluate usage data.
• Influence a variety of cross-functional stakeholders (marketing, engineering, legal, compliance, risk) and collaborate across teams.
• Be responsible for understanding how our business functions and how it might best be served using new and emerging digital products and/or services.

Qualifications and Experience Required:

• 5+ years of post-secondary education or equivalent work experience in digital marketing, digital product management, or data analysis.
• Passion for end-to-end customer experience, innovation and user-centered design.
• Demonstrated interest in digital space and ability to collaborate with technology partners.
• Independent thinker who’s organized, has great attention to detail, and can multi-task.
• Ability to blend big picture thinking with fine details and manage many stakeholders.
• Strong analytical, problem-solving/quantitative skills.
• Willing to take risks, experiment, and share fresh perspectives.
• Excellent written and verbal communication skills.
• Experience in driving medium and large-scale capability initiatives or as a product owner in developing and enhancing features through continuous optimization will be a plus.
• Influence team members with innovative changes and improvements by challenging status quo and demonstrating risk taking.
• Mentor and guide junior team members to success within the team.

Preferred Additional/Desired Skills:

• Digital marketing experience, mobile or web applications, or experience building digital experiences and customer journeys with creative or third-party agencies is highly desired.
• Experience working in agile product ownership role and familiarity with agile methodology is highly desired.
• Experience with tools like Optimizely, Google Optimize, or Adobe Target, with a strong grip on analytics platforms (e.g., Google Analytics, Tableau, ContentSquare).
• Knowledge of digital conversion optimization, acquisition process in payment/credit card business, networks, platforms, and procedures preferred.
• Bachelor’s degree in Business, Marketing, Psychology, Human-Computer Interaction, Industrial Engineering, Economics, Computer Science, or job experience in related fields preferred.
• Must-have experience with any of the following:
• JIRA (or similar).
• Confluence (or similar).
• Programming experience in any language (HTML/CSS/JS).
• Familiarity with Front End Web Frameworks (React, Angular, Next.js).

Salary Range: $90,000.00 to $165,000.00 annually + bonus + benefits.

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

• Competitive base salaries.
• Bonus incentives.
• 6% Company Match on retirement savings plan.
• Free financial coaching and financial well-being support.
• Comprehensive medical, dental, vision, life insurance, and disability benefits.
• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need.
• 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy.
• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location).
• Free and confidential counseling support through our Healthy Minds program.
• Career development and training opportunities.

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.