Senior Manager, Digital Experience & Performance Marketing

cooley; United States; On-site; USD 120,000 - 180,000; Full time

Job summary

Cooley is seeking a Senior Manager of Digital Experience - Performance Marketing to join the Marketing & Client Development team. The role focuses on building scalable, data-backed strategies for high-impact market performance across events and digital channels.

The position requires 5+ years in marketing or business development, with hands-on experience in paid media, SEO, and analytics. Collaboration with Practice Group Marketing and Brand leads is essential for success.

Qualifications

• 5+ years of marketing or business development experience.
• Experience leading paid media and SEO strategy in a professional services firm.
• Proven budget stewardship of paid media to meet goals.

Responsibilities

• Lead omnichannel search and media strategy across paid and organic channels.
• Own ad-tech and search stack, monitoring tools and platforms.
• Manage onshore and offshore teams to optimize spend and SEO audits.
• Ensure high-quality metadata, structured data, and ROAS optimization.
• Support top-of-funnel journeys with visible, accessible expertise.
• Lead reporting and attribution for paid and organic channels.

Skills

Microsoft Office

iManage

Budget management

Ad networks optimization

Web analytics

Education

Bachelor's degree

Tools

iManage

Job description

Cooley is seeking a Senior Manager of Digital Experience - Performance Marketing to join the Marketing & Client Development team. The role focuses on building scalable, data-backed strategies for high-impact market performance across events and digital channels.

The position requires 5+ years in marketing or business development, with hands-on experience in paid media, SEO, and analytics. Collaboration with Practice Group Marketing and Brand leads is essential for success.