Senior Manager, Community Engagement & Partnerships

Scripps Media, Inc.; Green Bay (WI); On-site; USD 100,000 - 140,000; Full time

Job summary

WGBA in Green Bay, WI, part of Scripps Media, Inc., seeks a Senior Manager of Community Connections to deepen ties with civic, nonprofit, education and government partners. You will translate community insights into stronger journalism and partnerships and shape events that bring audiences together.

You'll lead the newsroom's community engagement, coordinate cross‑department collaboration, and ensure timely, respectful responses to audience questions and concerns while building a durable, local

Qualifications

• BS/BA in related discipline or equivalent years of experience preferred.
• 7+ years of progressively responsible experience in community engagement, journalism, nonprofit leadership, communications, public affairs, partnership development, government relations, or related fields.

Responsibilities

• Build and maintain relationships with community stakeholders to understand emerging issues, priorities, and opportunities.
• Gather, analyze, and communicate community insights to station leadership, newsroom teams, and partners to inform decision-making and coverage.
• Partner with News to identify story opportunities, connect journalists with trusted sources, and support audience engagement across community channels.
• Serve as the station's primary community liaison, developing trusted relationships with civic, nonprofit, business, educational, and government organizations.
• Represent the station throughout the community and foster partnerships that create long-term value and impact.
• Ensure responsive, professional communication with community members, partners, and stakeholders, ensuring audience inquiries are acknowledged, routed and resolved in a timely and professional manner.
• Lead the planning and execution of forums, town halls, public-service initiatives, educational programs, and other community engagement activities.
• Partner with News, Sales, Marketing, and station leadership to create meaningful opportunities that strengthen audience relationships and community impact.
• Oversee event logistics, stakeholder coordination, and effectiveness measurement to ensure engagement activities are inclusive, relevant, and impactful.
• Develop and execute a market-wide community engagement strategy aligned with station and regional priorities.
• Advise station leadership on community needs, emerging issues, and opportunities to strengthen trust and local impact.
• Lead and coordinate cross-functional community engagement efforts, while sharing best practices, tracking outcomes, and developing team capabilities.

Skills

Relationship-building

Community listening

Strategic thinking

Public speaking

Cross-functional influence

Project management

Empathy & diplomacy

Independent work

MS Office & CRM

Customer-service mindset

Education

BS/BA in related discipline

Job description

WGBA in Green Bay, WI, part of Scripps Media, Inc., seeks a Senior Manager of Community Connections to deepen ties with civic, nonprofit, education and government partners. You will translate community insights into stronger journalism and partnerships and shape events that bring audiences together.

You'll lead the newsroom's community engagement, coordinate cross‑department collaboration, and ensure timely, respectful responses to audience questions and concerns while building a durable, local