Senior Living Sales Performance Coach — Travel Ready

Cogir USA; Santa Rosa (CA); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Travel opportunities

Flexible travel schedule

Community engagement and outreach

Job summary

Cogir USA seeks a Sales Performance Specialist to drive census growth across aging communities. You will analyze occupancy and conversion data, coach local teams, and partner with directors to optimize sales processes. Expect a dynamic travel schedule to support leadership transitions and community outreach.

You'll operate as a strategic partner, ensuring high-quality tours, follow-up, and relationship selling while maintaining sales standards in a fast-paced, multifaceted environment.

Qualifications

• 3–5 years of senior living sales experience.
• Strong CRM and sales pipeline management skills.
• Ability to coach teams and close tours with families.

Responsibilities

• Analyze occupancy and funnel data to optimize sales performance.
• Identify gaps in the sales funnel and implement action plans.
• Partner with Directors to drive census growth and lead-nurturing.
• Engage in calls, tours, home visits, events, and business development.
• Travel to communities and support during leadership transitions.

Skills

Senior living sales

CRM proficiency

Coaching teams

Data-driven selling

Excellent communication

Education

College degree preferred or equivalent

Job description

Cogir USA seeks a Sales Performance Specialist to drive census growth across aging communities. You will analyze occupancy and conversion data, coach local teams, and partner with directors to optimize sales processes. Expect a dynamic travel schedule to support leadership transitions and community outreach.

You'll operate as a strategic partner, ensuring high-quality tours, follow-up, and relationship selling while maintaining sales standards in a fast-paced, multifaceted environment.