Senior Lifecycle Marketer — Remote, AI‑Driven Campaigns

Optery; United States; Remote; USD 120,000 - 170,000; Full time

Benefits offered by this job

Fully remote

Global team

Job summary

Optery is seeking a Senior IC in lifecycle marketing to own copy, experiments, and results across email, in-app messaging, and push. You will drive end-to-end campaigns, build segmentation strategies, and shape the full customer journey for our privacy-focused product.

You’ll run A/B tests, own deliverability, and coordinate messaging across teams, leveraging AI tools and data to improve engagement and retention for a fully remote global team.

Qualifications

• 5+ years owning lifecycle/CRM/email programs for subscription products.

Responsibilities

• Own lifecycle marketing end-to-end across email, in-app messaging and push.
• Build campaigns, segmentation and personalization; run experiments and own results.
• Coordinate messaging across teams and optimize deliverability.

Skills

Lifecycle marketing

CRM

Email campaigns

A/B testing

Deliverability

Copy instincts

AI usage

Tools

Customer.io

Job description

Optery is seeking a Senior IC in lifecycle marketing to own copy, experiments, and results across email, in-app messaging, and push. You will drive end-to-end campaigns, build segmentation strategies, and shape the full customer journey for our privacy-focused product.

You’ll run A/B tests, own deliverability, and coordinate messaging across teams, leveraging AI tools and data to improve engagement and retention for a fully remote global team.