Senior Leader, Consumer Earned Media Strategy

FleishmanHillard; Washington; On-site; USD 180,000 - 260,000; Full time

Job summary

FleishmanHillard, a global communications agency, seeks a Vice President in New York to lead earned media for a major client. This role demands strategic leadership, deep media relations, and the ability to influence both the account and the broader team.

You will shape the team’s approach and drive high-impact placements in a fast-paced environment. Ideal candidates have 10+ years of consumer marketing campaign leadership, agency experience, and strong executive presence.

Qualifications

• Minimum 10 years leading consumer marketing campaigns.
• Agency experience required; in-house is a plus.
• Strong knowledge of lifestyle and entertainment media.

Responsibilities

• Deliver proactive communication to clients and team leads.
• Build and maintain relationships with top-tier journalists.
• Lead launches: messaging, asset creation, earned outreach.
• Mentor junior staff and foster a culture of excellence.
• Maintain high-quality work under high-volume workloads.

Skills

Media relations

Leadership

Client communication

Strategic thinking

Education

Bachelor's degree in communications

Job description

FleishmanHillard, a global communications agency, seeks a Vice President in New York to lead earned media for a major client. This role demands strategic leadership, deep media relations, and the ability to influence both the account and the broader team.

You will shape the team’s approach and drive high-impact placements in a fast-paced environment. Ideal candidates have 10+ years of consumer marketing campaign leadership, agency experience, and strong executive presence.