Senior Integrated Marketing Lead - B2B Accounts

Gelia; North Carolina; On-site; USD 80,000 - 90,000; Full time

Job summary

Gelia is seeking an experienced Senior Account Supervisor to lead integrated B2B marketing programs and drive measurable growth. You’ll manage day-to-day client relationships, collaborate with cross-functional teams, and translate strategy into actionable campaigns across digital, content, and paid media.

You’ll partner with executives to forecast, plan budgets, and identify opportunities for expansion, bringing an analytic, test-and-learn mindset to every program.

Qualifications

• 6+ years of experience in account management or related roles.
• Ability to lead multi-channel campaigns and keep multiple initiatives moving.
• Strong understanding of digital, content, and paid media fundamentals.
• Strategic thinker who can also execute day-to-day campaigns.
• Excellent communication, organization, and client relationship skills.
• Proficiency in MS Office and familiarity with marketing tech platforms.

Responsibilities

• Lead development and execution of integrated B2B marketing programs.
• Serve as day-to-day strategic and tactical lead for key accounts.
• Partner with client stakeholders to anticipate needs and identify growth.
• Translate marketing challenges into actionable plans across channels.
• Support account planning, forecasting, and budget management.
• Drive organic growth through opportunities and insights.
• Adopt a test, learn, and adapt mindset for optimization.
• Lead client business conversations at C-suite/VP level linking to revenue outcomes.

Skills

Account management

Integrated/B2B agency

Digital & paid media basics

Strategic thinking

Client relationship skills

MS Office proficiency

Tools

Marketing tech platforms

Job description

Gelia is seeking an experienced Senior Account Supervisor to lead integrated B2B marketing programs and drive measurable growth. You’ll manage day-to-day client relationships, collaborate with cross-functional teams, and translate strategy into actionable campaigns across digital, content, and paid media.

You’ll partner with executives to forecast, plan budgets, and identify opportunities for expansion, bringing an analytic, test-and-learn mindset to every program.