Senior GTM & AI Adoption Lead for Seller Workflows

Amazon; New York (NY); On-site; USD 163,000 - 220,000; Full time

Benefits offered by this job

Health insurance

401(k) matching

Paid time off

Parental leave

RSUs

Job summary

Amazon Advertising LLC is seeking a Sr. GTM Specialist to drive adoption of AI-powered tools within global Ads Sales workflows.

You will own end-to-end workflow optimization, map seller processes, and develop compelling positioning for tools and capabilities that boost productivity and revenue impact across 3,000+ global sellers. The role requires 10+ years in Go-To-Market, Sales, or related fields, plus strong analytical and communication skills to influence senior stakeholders.

Qualifications

• Bachelor's degree.
• 10+ years of Go-To-Market, Business Development, Sales, or Consulting experience.
• Experience with written and verbal communication and presentation.
• Experience working with and influencing senior level stakeholders.
• Strong analytical skills with demonstrated ability to interpret data and form actionable enablement strategies or feedback themes for Tech and Science teams.

Responsibilities

• Map and optimize end-to-end seller workflows: Analyze seller workflows to identify efficiency opportunities, recommend AI capabilities, and inform Tech and Science teams' requirements.
• Build cohesive messaging: Create unified positioning for tools and AI capabilities within complete seller workflows, translating technical capabilities into clear productivity and revenue benefits that resonate with global Ads sales teams.
• Design and execute scaled enablement programs: Lead quarterly launch events consolidating tool releases for 3,000+ sellers, develop self-service training content, and implement automated strategies using telemetry data to drive adoption among low-usage cohorts.
• Collect and synthesize multi-channel feedback: Aggregate seller inputs through hackathons, Walk the Store events, Sales leader feedback, and data-driven feedback from adoption, translating insights into prioritized Tech/Product requirements.
• Partner with Sales leadership and cross-functional teams to lead change management: Collaborate with Sales leaders globally to align adoption goals and manage relationships. Drive adoption of new AI-powered workflows to transform the ways sellers sell.

Skills

Go-To-Market experience

Business Development

Sales

Communication skills

Stakeholder influence

Data analysis

Program management

Education

Bachelor's degree

MBA

Tools

Salesforce

Job description

Amazon Advertising LLC is seeking a Sr. GTM Specialist to drive adoption of AI-powered tools within global Ads Sales workflows.

You will own end-to-end workflow optimization, map seller processes, and develop compelling positioning for tools and capabilities that boost productivity and revenue impact across 3,000+ global sellers. The role requires 10+ years in Go-To-Market, Sales, or related fields, plus strong analytical and communication skills to influence senior stakeholders.