Senior Growth Specialist, Paid Search

Mondo; New York (NY); Hybrid; USD 100,000 - 120,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

401K

Paid time off

Job summary

Mondo in Brooklyn Heights seeks a Senior Growth Specialist, Paid Search to lead daily paid search across Google Ads and Microsoft Advertising. Hybrid in-office schedule with strong emphasis on ROAS and performance for a multi-sku catalog. ASAP start in a permanent role with 100–120K base plus bonus.

You will optimize campaigns, feeds, and ad creative, collaborate with analytics, and drive revenue growth through data-driven decisions and rigorous testing.

Qualifications

• 3–5 years in paid search with a primary focus on eCommerce.
• In-house brand-side experience managing own product campaigns.
• Proficient in Google Ads, Microsoft Advertising, and GA4.
• Strong ROAS/CPA mindset with data-driven decision making.
• Advanced Excel/Sheets for data analysis and reporting.
• Experience with product feeds and shopping campaigns.

Responsibilities

• Own day-to-day paid search across Google Ads and Microsoft Advertising.
• Tune structures, bidding, budgets, and targeting for revenue growth.
• Manage keywords, search terms, negative keywords, and pacing.
• Scale campaigns for large catalogs with long-tail demand.
• Provide data-driven recommendations on investments and structure.
• Analyze performance, report weekly/monthly, and adjust budgets.

Skills

Paid search

Google Ads

Microsoft Advertising

GA4

Analytics

Excel/Sheets

Tools

Google Merchant Center

MS Advertising Center

Job description

Job Title: Senior Growth Specialist, Paid Search

Location-Type: Mon-Weds in Office (Brooklyn Heights)

Start Date Is: ASAP

Duration: Permanent

Compensation Range: $100-120K + bonus

Benefits: Eligible for Health, Dental, Vision, 401K, PTO

Must be authorized to work in the U.S. This position is not eligible for sponsorship.

Key Responsibilities

Paid Search Strategy & Execution

• Own day-to-day paid search campaign management across Google Ads and Microsoft Advertising, including Search, Shopping, Performance Max, and remarketing.
• Develop and optimize campaign structures, bidding strategies, budgets, and audience targeting to maximize revenue and efficiency.
• Manage keyword strategies, search term analysis, negative keywords, geographic targeting, and budget pacing.
• Identify opportunities to scale performance across a large product catalog with significant long-tail search demand.
• Make data-driven recommendations around campaign investments, account structure, and growth opportunities

Shopping, Product Feeds & Creative Optimization

• Manage and optimize product feeds across Google Merchant Center and Microsoft Merchant Center.
• Improve product titles, attributes, custom labels, and feed structures to increase visibility and performance.
• Troubleshoot feed disapprovals and resolve issues impacting campaign delivery.
• Develop and test responsive search ads, Performance Max creative assets, and ad extensions.
• Collaborate with eCommerce and merchandising teams on landing page improvements and conversion opportunities

Performance Analysis & Reporting

• Own paid search performance against revenue, ROAS, CPA, contribution margin, and customer acquisition targets.
• Analyze campaign performance and recommend budget reallocations based on profitability and growth potential.
• Build and maintain structured testing programs across bidding, targeting, creative, and landing pages.
• Prepare weekly performance reporting, monthly channel reviews, forecasts, and budget recommendations.
• Partner with analytics teams to ensure accurate conversion tracking, attribution, and reporting.
• Monitor competitive activity, auction insights, impression share, and market trends.

Required Qualifications

• 3-5 years of hands-on paid search experience, with paid search serving as a primary responsibility.
• In-house, brand-side eCommerce experience required, ideally including at least two recent years directly managing paid search for a company selling its own products.
• Demonstrated experience personally building, managing, and optimizing campaigns within Google Ads and Microsoft Advertising.
• Strong understanding of Google Shopping, Performance Max, Merchant Center, product feeds, and campaign segmentation strategies.
• Experience managing paid search for an eCommerce or direct-to-consumer business.
• Strong knowledge of eCommerce performance metrics, including ROAS, CPA, AOV, conversion rates, and profitability.
• Advanced proficiency in Excel or Google Sheets, including pivot tables, lookups, and data analysis.
• Working knowledge of Google Analytics 4 (GA4) and conversion tracking.
• Deep understanding of automated bidding strategies, including target CPA and target ROAS, and the ability to troubleshoot performance issues.
• Strong analytical, communication, and problem-solving skills, with the ability to independently develop and defend strategic recommendations.

The following certifications are highly valued, with relevant hands-on experience.

Required/Expected:

• Google Ads Search Certification
• Google Ads Shopping Certification
• Microsoft Advertising Search Certification
• Microsoft Advertising Retail Certification

Preferred:

• Google Analytics Certification (GA4)
• Google Ads Display or Video Certification
• Microsoft Advertising Certified Expert

Preferred Qualifications

• Experience managing large eCommerce product catalogs with 10,000+ SKUs.
• SQL knowledge or experience working directly with data warehouses.
• B2B eCommerce experience, including longer purchasing cycles, quote requests, or account-based buyers.
• Experience developing scripts, using the Google Ads API, or implementing campaign automation.
• Familiarity with Amazon Ads, retail media, or comparison shopping platforms.
• Experience with offline conversion tracking, call attribution, and advanced measurement strategies.
• Experience mentoring junior marketers or coordinating with external support resources.
• Previous experience transitioning paid search operations from an agency to an internal team.