Paid Search Manager

Abacus Group, LLC; New York (NY); On-site; USD 85,000 - 120,000; Full time

Job summary

A marketing agency is seeking a Paid Search Manager for their Long Island City, NY office. The role involves leading SEM campaigns, guiding a small team, and fostering client relationships. The ideal candidate should have 2–4 years of paid search experience and strong analytical skills. The agency offers competitive compensation ranging from $85,000 to $120,000 annually.

Qualifications

• 2–4 years of paid search experience required.
• E‑commerce and/or retail industry experience required.
• Highly analytical and detail‑oriented.

Responsibilities

• Guide and mentor a team of digital marketing buyers or strategists.
• Spearhead the planning, execution, and optimization of SEM campaigns.
• Cultivate strong client relationships, ensuring business goals are met.

Skills

Paid search campaign management

Analytical skills

Client relationship management

Ad copy writing and optimization

Tools

Google Analytics

Adobe Analytics

Job description

Paid Search Manager

Our client is a marketing agency and is looking for a Paid Search Manager to join their Long Island City, NY office.

Base pay range

$85,000.00/yr - $120,000.00/yr

Responsibilities

• Guide and mentor a team of one to two cross‑functional digital marketing buyers or strategists
• Spearhead the planning, execution, and optimization of SEM campaigns (Google Search, Shopping, and YouTube Ads) and paid social campaigns (Meta: Facebook/Instagram, TikTok, etc.)
• Direct integrated digital marketing campaigns across multiple channels, ensuring performance aligns with client objectives
• Immerse yourself in platforms to understand day‑to‑day details, driving measurable campaign success
• Cultivate strong client relationships, ensuring business goals are met and exceeded
• Partner with internal and global teams to align on cross‑regional media strategy
• Evaluate SEM and cross‑channel campaign performance data, providing actionable insights to improve efficiency and effectiveness
• Enhance internal processes continuously to drive team efficiency and performance
• Keep current with the latest SEM and digital marketing trends, tools, and best practices

Requirements

• 2–4 years of paid search experience required
• E‑commerce and/or retail industry experience required
• Agency experience preferred
• Highly analytical and detail‑oriented
• Ability to write, test, and optimize ad copy
• Proficient in analytic tools such as Google Analytics, Adobe Analytics, or similar